Famous Alibaba.com launched the first e-commerce training center outside China, in Bangkok. This new center focuses on teaching Thai small business owners how to use the Alibaba.com platform to enhance their export businesses.
This comes after discovering that only 5.8% of the over one million Thai SME exporters actually use e-commerce, said Rachel Wu, Alibaba.com’s Marketing Manager, at the launch even held on November 7th.
For the course curriculum Alibaba.com teamed up with Web Courses Bangkok which offers Web, graphic design, photo and e-commerce courses.
“It seemed like a logical step to help local entrepreneurs raise the bar on Alibaba.com, one of the world’s biggest online platforms,” explained Carl Heaton, Web Courses Bangkok managing director. “When we approached them for a possible partnership, we were thrilled at their response and commitment to an off-line training program for local SMEs.”
The course is one-day long, costs USD80 and has two main sections. The first one focuses on theory, presenting ways in which SMEs in Thailand can improve their export business using the largest B2B website, while the second part presents practical applications and offers feedback on participants’ business profile. Those interested in this course can find out more information and book a place here.
Web Courses Bangkok is appreciated for the courses delivered, so this partnership seems like a smart move for both the center and Alibaba.com.
“The content of the presentation is very useful for people who have just started their businesses especially the e-commerce training,” said Somchai Raksakaew in a testimonial on the center. “The instructor gave us many techniques to run the business and it was clear and precise.”