Campbell Brown Names AOR for Naked Wines Strategies


Campbell Brown has been named the agency for wine specialists Naked Wines for its upcoming consumer PR strategies. The agency has already been briefed to assume the wine company’s lifestyle and consumer press, including the brand’s social media efforts.

Videos Matter More Than Ever For Capturing Attention


Videos capture attention more than words…Prognosticators have long said video is the future of the Internet. Not only social media, but of all communication online. The place for video on the internet, and in the PR game, will continue to move toward the center of most impactful public relations campaigns . It is exciting, and highly alluring.

3rd Annual Internal Communications & Situational Messaging Conference

Marcus Evans

Coming up 4-5 December, the 3rd Annual Internal Communication and Situational Messaging Conference at the Omni Parker House Hotel in Boston, promises to build upon the discourse created back in 2012. This year’s focus will be on measuring the effectiveness of internal communication, as well as better utilization of intranets.