The Canadian Association of Petroleum Producers (CAPP) represents companies, large and small, that explores for, develops and produces natural gas and crude oil throughout Canada and is seeking a PR agency. CAPP’s member companies produce about 85 per cent of Canada’s natural gas and crude oil. CAPP’s associate members provide a wide range of services that support the upstream crude oil and natural gas industry. Together CAPP’s members and associate members are an important part of a national industry with revenues from crude oil and natural gas production of about $120 billion a year. CAPP’s mission, on behalf of the Canadian upstream crude oil and natural gas industry, is to advocate for and enable economic competitiveness and safe, environmentally and socially responsible performance.
Effective January 1, 2017, the CAPP media relations team will be transitioning to a media relations and issues management team. This evolution allows CAPP to be a reactive in the daily news cycle and be strategically proactive on issues facing our industry.
SCOPE OF WORK
CAPP is requesting a proposal for a strategic communications firm to plan and execute projects that generate evidence-based content for public consumption.
The strategic communications agency will be expected to:
- Plan and execute the development of two major industry reports.
- Review and summarize reports that are generated by third parties in relation to the crude oil and natural gas industry.
- Review and edit technical documents and submissions on behalf of the industry.
- Collaborate with teammates across the entire CAPP organization.
- Other duties as assigned and agreed upon between CAPP and the consultant.
Proposal due by January 6th, 2017 to:
Chelsie Klassen, manager of media relations and issues management
Canadian Association of Petroleum Producers
2100, 350 7th Ave S.W.
By email: firstname.lastname@example.org
Among the many Canadian based PR firms is Porter Novelli, APCO Worldwide – and Shift Communications was recently bought by a Canadian holding company.