Biggest Tech Trends of 2015 To Watch Out For  

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Most of us can barely comprehend the enormous shifts in technology over the past year or two. These shifts promise to shape our economy and the way we live our day-to-day lives for decades to come. Automation. Robotics. 3D printing. Even cheap new computer chips that are barely visible to the naked eye. Here are […]

Ronn Torossian on The Future of the Wearable Technology Industry

Wearable-Tech-ronn-torossian

CEO of 5WPR Ronn Torossian: Once thought of as a throwaway trend in a market saturated with technology, wearable technology are at a pivot point where it can either succeed or fail. What was seemed to have been pioneered by Nike, the fitness band is now taken up by rival companies like Samsung, Garmin, Sony, Jawbone, […]

How the LAPD uses Big Data To Enforce The Law

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There’s no doubt about it, law enforcement in the 21st century is all about technology. Sure, police work still requires brave, smart, dedicated people to get the job done, but the tools they use to fight crime today are much different than they were even a generation ago. Case in point, more and more large […]

Why Retailers are Warring with Apple Pay  

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Apple recently launched its new payment system, Apple Pay, which allows customers to purchase items from physical stores using their iPhone and iPad. This idea has been around for quite some time and Google was the first to market with Google Wallet. Both ideas allow users to simple go to a register, pull out their […]

PR tips to Making it Work in the World of Fashion

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Fashion is a notoriously fickle industry. But like anything else, to be successful, you need to be noticed, appreciated, and understood. Or at least talked about incessantly. How can your business get an edge? Particularly when you are trying to break into the market. Success can – and often does – come down to adequate […]

How to Market Web Apps Online

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With more than 1 billion websites that are online every day, it is difficult to get the attention from people whom you want to market your product, especially if you’re still starting to grow your brand from scratch. In the tech industry, there are already existing websites that are dominating the web in providing great […]

Predicting Ebola and 3 Other Ways Big Data Is Changing The World

It’s a lot of geek speak.  Data mining. Analytics. Information Processing. All of these comprise what techs call “Big Data,” and it’s the method which businesses analyze massive amounts of data to make better decisions.  The data has always been out there, but now that it can be collected and analyzed at lightning speed, the […]

MediaLink Aiding Unilever in Digital Revamp

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Unilever, the London based consumer goods giant, is now in a hunt for new digital representation. In what appears to be an almost total revamp of the company’s global digital effort, global strategy consult MediaLink will assist in the search.