Corporate PR – Public Relations News, Insights and more!

Corporate public relations

Corporate public relations is vital for a company to maintain quality communication with potential clients and consumers. Learn more about Corporate PR trends, happenings and more on Everything-PR!

Corporate Communication Challenges

Corporate Communication Challenges

Challenges come in all shapes and sizes, but when it comes to corporate communications, it’s a big one. First, communication skills are less of a science and more of a skill that must be honed and developed. But few corporate leaders want to spend time on something that they can’t see an immediate payoff for, […]

Home Depot CFO takes a stand for women in business

Home Depot CFO takes a stand for women in business

At the recent “Women Who Mean Business Awards” conference held in Atlanta, Home Depot CFO Carol Tome was given a Lifetime Achievement Award. This was a significant achievement, even at an event that celebrated trailblazing women who “make an indelible mark” on the Atlanta business community. Support from Other Women Hundreds of women turned up […]

Pfizer drops the cost of vaccine to charities

pfizer public relations

It’s been a rough year for Big Pharma. You know all the stories, huge drug price hikes, exclusions, rate increases on prescription drugs … endless headlines turning the public image of the average drug company into some kind of Mad Max post-apocalyptic wasteland. One drug company appears tired of taking it on the chin. Pfizer […]

Investor Relations Research Findings on Shareholder PR

Investor Relations Research Findings from the Academic World Show How to React to Activist Shareholder Attacks

Activist shareholders, those with shares in a company who have ideological clashes with the company, are becoming more of a problem in the corporate domain. Clashes can be centered on human rights, environmental issues or corporate political spending disagreements. The activist shareholders can stop progress when they initiate negative PR or back proxy battles. Recently […]

Budweiser Rebrands As America

Budweiser Rebrands As America

This may be the most presumptuous branding move in the beer industry since they coined the name, “King of Beers” … or it could be one of the most shrewd and audacious marketing moves of the decade. Recently, Budweiser announced, at least for the summer, it would be renaming its signature beer “America” for the […]