Insights

Best Practices for Optimizing Content Distribution in Sports

Best Practices for Optimizing Content Distribution in Sports

With sports rights owners facing an ever evolving and changing global distribution landscape, it is paramount these entities implement a diversified and integrated approach that advances their many competing objectives. We asked media executive Sal Siino how these owners are responding to this changing environment and what we can expect next. The first step is […]

Fox Facing Fire Over Predator Actor’s Past Crimes

Fox Facing Fire Over Predator Actor’s Past Crimes

Ordinarily, a retread of a remake of a mid-80s action-horror franchise would not become a hot socio-political topic of conversation. But the walls are very thin in media these days, so Fox recently found itself in the crosshairs of intense criticism. When it was announced that Fox was planning to debut “The Predator” at the […]

Twitter Joins in InfoWars Ban

Twitter Joins in InfoWars Ban

After weeks of waffling, even when facing peer pressure from other social media platforms, Twitter has finally decided to give conspiracy theorist Alex Jones the boot. Jones had been suspended from Twitter for posting yet another “story” about a supposed false flag operation… or at least a potential false flag operation. He was not banned […]

Charlie Rose Fires Back at Allegations

Charlie Rose Fires Back at Allegations

A lot of top media names have been getting hammered by accusations of sexual harassment or inappropriate workplace communication. Some have lost jobs. Some have been suspended, and at least one – Chris Hardwick – has been cleared and reinstated. However, one major media “face” is firing back at his accusers long after being fired. […]

Louis CK Starts His Comeback

Louis CK Starts His Comeback

Approximately a year ago, Louis CK’s life fell apart. The comedian had a massively popular hit TV show and a series of major live gigs and specials lined up. Then, the bombshell that blew it all to pieces. In the heat of the early days of the MeToo movement, CK was one of the biggest […]

Miss America Still Fighting to Protect Brand

Miss America Still Fighting to Protect Brand

Over the past few years, the Miss America pageant has made some gradual changes that some have called “groundbreaking” and others have called “not soon enough.” Meanwhile, even as 51 candidates are arriving in Atlantic City to take their shot at this year’s tiara, internal tension within the organization is spilling out from behind closed […]

West Apologizes for Slavery Comments

West Apologizes for Slavery Comments

Kanye West is no stranger to shaky PR messaging. From the moment he interrupted Taylor Swift’s award acceptance speech, Kanye practically became a meme of how to be known for bad behavior. The entertainer’s popular music and brash confidence bought him some grace from others who tended to laugh off Kanye’s line-crossing comments and attitudes, […]

Wells Fargo Fires Employees Over Expense Reports

Wells Fargo Fires Employees Over Expense Reports

Sometimes, no matter what, people don’t learn. Even after a string of major national PR crises, Wells Fargo is in the news, yet again, for another in a growing string of scandals. This time, though, the bank took immediate, public action to punish those responsible. Headlines are screaming that Wells Fargo recently “fired or suspended […]

Finding the Right PR Firm

Whether it’s a startup, an established company, or even a charity non-profit organization, any professional group can benefit from the support of a good PR firm. The right PR agency can help a business to build and improve their brand image, attract new clients and more. If that wasn’t enough, in times of disaster, a […]

Hold Your Next Pop Up In These Incredible Places With Splacer 

Hold Your Next Pop Up In These Incredible Places With Splacer

The way PR professionals work to capture a client’s target audience has continued to pivot drastically over the last decade. For consumer-facing businesses, e-commerce disrupted the retail space decreasing the appeal for a traditional brick-and-mortar presence. With everything turning to digital, companies are facing the issue of consumers itching for real-feel experiences, which has led […]