2013-05-19

LinkedIn Is Rolling Out New Profile Layouts



It’s been a while since LinkedIn announced the next generation LinkedIn Profile back in October, at a press conference today at its Mountain View, Calif., headquarters. The new profiles are being rolled out, however on an invitation-based system.

LinkedIn sample profile.

Thought leaders and other personalities are already enjoying the advantages of having an enhanced profile, but it will take a while till the new design affects all the 175 million members of the network. The new design is supposed to help your profile make a powerful first impression and showcase your skills and accomplishments more clearly. There are also significant UI updates, to make you take full advantage of the new profiles, including inline editing.

The new profile shows you rich visual insights on the people and companies in your network, helping you discover people outside your network and quickly establish common ground to make more meaningful connections.

The profiles are supposed to deliver more advantages for LinkedIn users:

“We want to ensure that LinkedIn is working for our members — even when they’re not online,” explained Deep Nishar, senior vice president of products and user experience at LinkedIn.

This is not the only change implemented by LinkedIn this year. The network has changed its homepage layout earlier this year, got a new design for its news page in July, and added notification alerts in September. Since early October, you can follow the likes of Richard Branson, Tony Robbins, Caterina Fake, Craig Newmark, President Barack Obama, Governor Mitt Romney, and many more. To become a thought leader, you’ll need to apply on LinkedIn’s Influencer program.

Ronn Torossian on Brand Angelina Jolie

With Angelina Jolie being lauded as a hero worldwide for her valiant effort to have a preventative double mastectomy, there’s also the BRAND and PR story of Angelina Jolie. Even previous to this, Jolie’s brand has shined – Best-selling PR Book “For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations” by CEO of 5WPR Ronn Torossian had a section on Jolie.

Angelina Jolie courtesy Gage Skidmore

Small Company Perspective on the FleishmanHillard / Edelman Debate and the Future Direction of Public Relations

Marketing, editors and public relations professionals all have the same goal, but how they develop the messaging is completely different.

public relations

Our World in Pictures This Week: May 12, 2013

From Hot Rod icon Dean Jeffries’ passing, to UK Prime Minister David Cameron’s visit with Russia’s Vladimir Putin, this week had its share of ups and downs. In keeping with our weekly series of photo reviews, here’s the week of May 12th in review.

Dean Jeffries - Courtesy George Barris and Kustomrama

People Switch to Traditional Gifts for Mother’s Day, Moms Prefer Daily Help

As Mother’s Day is getting closer, the rush to purchase a gift already started. But many find that they already bought their moms a smartphone, a tablet and other fancy gadgets their mothers may or may not really find useful. So what’s next?

TheBusinessofGiftGivingOnline-1_zps2d29c62e

Russia the Ally, All Old Soldiers Salute You Today

Today is just another day for most people in the world. But 68 years ago events spiraled ever chaotically and frenzied, into a future our forefather’s could not imagine. As an American, and as a citizen of the world, Russia’s celebration of victory in World War Two today should, I am sure, be all of ours – the people of the world. The so-called Great Patriotic War the Soviet Union and Russia won, was a victory for all of us.

Vladimir Putin reviews the troops.
Liliana Dumitru-Steffens About Liliana Dumitru-Steffens

Liliana Dumitru-Steffens is public relations consultant for Pamil Visions PR, and PR News editor for Everything PR since January 2009. Email Liliana at lsteffens [at] pamil-visions [dot] net. or follow her on Twitter @LilianaSteffens