PR Insights

Profile On Tonic Life Communications

Tonic Life Communications is a company that specializes in the healthcare sector, managing reputations, improving branding, and enhancing messaging for the teams that strive to make the world a happier and healthier place. Inspired by the term “Tonic”, which refers to a medicine that can restore a person’s vitality or strength, global CEO Maryellen Royle […]

How Sleep Affects Work Performance

Getting enough rest each night is a key factor in living a healthy and satisfying lifestyle. Understanding how sleep deprivation negatively affects work performance is essential to avoid problems at work or the risk of losing your job altogether. Less Creativity When you are unable to get enough sleep each night, you are likely to […]

How to Write a Resume for Public Relations

Public Relations jobs can be exciting, satisfying, and interesting for those lucky enough to launch a successful career in the industry. Unfortunately, it’s worth noting that the world of PR is notoriously difficult to get into because there are so many marketing professionals and journalist majors out there looking for a chance to make their […]

Outlook not good for JCPenney and other popular retailers

It’s no secret that American department stores are having a rough time. Many are closing hundreds of stores and cutting way back on workforce. For a while, it looked like JCPenney would join competitor Sears on its downward spiral. Last year, “Penney’s” was forced to close around 140 stores and layoff nearly 5,000 people. Then, […]

Fyre Festival Guilty of Fraud

Fyre Festival Guilty of Fraud

  Billy McFarland, promoter of the much-derided Fyre Festival in the Bahamas has entered a guilty plea to charges of wire fraud. McFarland will serve up to 10 years in prison after he lied to investors about an event that cause them to lose tens of millions of dollars. McFarland may not do the full […]

Persistent Drunk Driver Issues Media Services RFP

The Colorado Department of Human Services, Office of Behavioral Health is soliciting proposals from organizations to provide PDD media services for the State of Colorado.  Media and advertising services includes, public relations, creative services, and purchasing of media content relating to alcohol and/or drug related prevention and education. Background: Drunk and impaired driving is a […]

iHeartRadio Bankruptcy Rumors Emerge

The transformation of consumer media continues, and it just seems to be gaining steam. This time, the target is on terrestrial radio. The two largest owners of radio stations in the United States recently filed for bankruptcy. iHeart Radio Files For Bankruptcy iHeartMedia operates 850 stations, and it filed for bankruptcy protection last week. Cumulus […]

Ken Kurson on How to Be a Strong Leader


One of the best signs of a good leader is how well they can effectively train new leaders within their organization, as well as how well they develop the leaders they already have on the team. Most companies say they have a training and development program, but how often are those protocols measured, and what happens if […]

Mistakes First-Time Managers Make

Taking on the position of “manager” for the first time can be a very exciting experience – but it’s also pretty overwhelming too. As a manager, you’re responsible for leading an entire group of people, and this means that you have the power to make real changes in your business. Of course, you also need […]

Stormy Daniels Wants to ‘Set the Record Straight’

Stormy Daniels Wants to ‘Set the Record Straight’

  Over the years, many different Presidents have been linked to many different women. Those connections have created a host of PR issues for both the Presidents and the women. Now it’s former adult film star Stormy Daniels in all the headlines, just bursting to tell everyone all about her alleged affair with President Trump. […]