Category: PR Perspectives

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Simple PR Strategy for Companies

According to reports, the global public relations market is constantly growing year after year, despite the global pandemic’s impact on the industry. One of the main reasons for that is because, through public relations,...

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Top PR Strategies for Businesses

One of the key elements for establishing a positive reputation for a company is successful communication. Because of that, plenty of companies rely on specific public relations strategies that can improve their strategic communication...

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Digital PR Tips for Success

Using traditional PR strategies and combining them with contemporary resources that are based on data to boost PR campaigns and generate more exposure for a business constitutes the core of digital PR. However, before...

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Creating a Successful Event PR Campaign

A vital piece of every promotional strategy is public relations, especially when promoting events for a company. Plenty of the time local media outlets tend to target a local community, which means media coverage...

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Q & A With All Points Digital

How do you develop interesting campaigns? For our company (All Points Digital), everything starts with understanding our client’s business. We do a discovery process of our client’s business, by going through their entire business process...