Jonathan Stern Now MD for Burson-Marsteller’s Miami Office Jonathan Stern just joined Burson-Marsteller this week to become their managing director and market leader in the Miami office. This office works for Florida accounts but also works a great deal with Latin American businesses. Stern will be in charge of client branding/marketing, consumer, digital, health care, […]
Burson Marsteller - Global Communications and PR News, Info, Gossip and More
Burson-Marsteller is a global communications and public relations agency and part of Young and Rubicam, which in turn is owned by WPP Group PLC, one of the largest conglomerates in the world. They are headquartered in New York City and have 67 wholly-owned offices with an additional 71 affiliate offices on six continents in 98 countries. Some of their largest clients include Bank of America, Behr Paints, AG&P, Avon, Big Daddy, and Pedigree. But those are the corporate clients.
The company was founded in 1953 by William Marsteller and Harold Burson. It has become one of the premiere companies for global crisis management. One of the first companies it represented in such a situation was Tylenol when the scare was out about bottles being laced with poison back in the late 1970s.
Companies owned by BM include Penn Schoen Berland, a company that does political polling, market research, and strategic consulting; Proof Integrated Communications, a full-service marketing and communications agency; Prime Policy Group, DC’s premiere public affairs and government policy firm; DirectImpact, a grassroots mobilization firm; and Palisades Media Ventures, a media development company focused on thought leadership and public affairs.
Finn Partners Expands International Efforts With ABI Marketing Acquisition With offices in New York, London, Frankfurt, Shanghai, and Singapore, ABI Marketing Public Relations will add an international flare to Finn Partners, especially in the trade and industrial markets. They work with clients in a variety of languages including German, French, Polish, Portuguese, Mandarin, Japanese, Russian, […]
The College of Sciences and Mathematics (COSAM) at Auburn University in Auburn, Alabama, has initiated a Request for Proposal (RFP) to identify an agency or company to plan, execute, and deliver branding services, including a core brand message, key marketing pieces, and a complete redesign of the college’s website (auburn.edu/cosam). COSAM would prefer an agency […]
42West Hires Joe Quenqua as Managing Director in Los Angeles Office Joe Quenqua, formerly of DKC L.A. office is joining 42West in a new office being established in Los Angeles with bicoastal duties working on digital and filmed content as well as live events. With DKC he oversaw their national entertainment practice as EVP including […]
Fort Vancouver Regional Library District (FVRL), the fifth largest library district in the state of Washington, is requesting proposals for consulting services for two related projects: 1) Modernizing its branding and visual identity; 2) Developing an actionable marketing plan for the district. Scope of Work: Branding With a new strategic plan, and a new mission, […]
Missouri Foundation for Health issues communications RFP. Missouri Foundation for Health is a resource for the region, working with communities and nonprofits to generate and accelerate positive changes in health. As a catalyst for change, the Foundation improves the health of Missourians through partnership, experience, knowledge, and funding.
The North Dakota Department of Agriculture is soliciting proposals for a contractor to provide marketing services for the Department’s 2017 Pride of Dakota Showcase Events (“Events”). The Department is seeking a dynamic agency with strong, full-service capabilities that can produce a quality advertising and marketing campaign for the Events. The campaign must be multi-platform and […]