Burson Marsteller - Global Communications and PR News, Info, Gossip and More

Burson Marsteller

Burson-Marsteller is a global communications and public relations agency and part of Young and Rubicam, which in turn is owned by WPP Group PLC, one of the largest conglomerates in the world. They are headquartered in New York City and have 67 wholly-owned offices with an additional 71 affiliate offices on six continents in 98 countries. Some of their largest clients include Bank of America, Behr Paints, AG&P, Avon, Big Daddy, and Pedigree. But those are the corporate clients.

The company was founded in 1953 by William Marsteller and Harold Burson. It has become one of the premiere companies for global crisis management. One of the first companies it represented in such a situation was Tylenol when the scare was out about bottles being laced with poison back in the late 1970s.

Companies owned by BM include Penn Schoen Berland, a company that does political polling, market research, and strategic consulting; Proof Integrated Communications, a full-service marketing and communications agency; Prime Policy Group, DC’s premiere public affairs and government policy firm; DirectImpact, a grassroots mobilization firm; and Palisades Media Ventures, a media development company focused on thought leadership and public affairs.

New Mexico Lottery Issues Advertising RFP

New Mexico Lottery Issues Advertising RFP

New Mexico Lottery has issued an advertising RFP.  It has the following objectives: Maximizing net revenue from NMLA sales for the beneficiaries designated by the New Mexico Legislature. Conducting advertising and related programs in a manner that promotes the positive image and integrity of the NMLA and the programs funded with NMLA proceeds. Marketing NMLA […]

City of West Hollywood Seeks PR Firm For AIDS Project

City of West Hollywood Seeks PR Firm For AIDS Project

The City of West Hollywood is seeking an agency for Community Engagement & Content Development Support Service for an Aids Monument. The  selected  PR agency will also curate and prepare these stories for archival purposes in support of an AIDS Monument which will be sited in West Hollywood Park that is currently under development by […]

United Nations High Commissioner for Refugees Issues Brand RFP

The United Nations

United Nations High Commissioner for Refugees has issued an RFP for Brand Measurement and Strategy Services. About UNHCR UNHCR is a global organisation dedicated to saving lives, protecting rights and building a better future for refugees, forcibly displaced communities and stateless people. UNHCR operates in 128 countries and leads international action to protect people forced […]

Texas City Seeking Branding Agency

Texas City Seeking Branding Agency

The City of Garland, Texas is requesting qualifications and a statement of interest for providing engagement and digital advertising services. The City recently completed a study of internal and external perceptions of the Garland community and is seeking a partner to initiate actions to increase brand awareness and favorable perceptions. The study calls for increased […]

Philadelphia Seeking A PR Agency

Philadelphia Seeking A PR Agency

The City of Philadelphia (“City”), Department of Commerce, Division of Aviation (“Aviation”) seeks a PR firm to provide on-call public relations support for the Philadelphia International Airport (“PHL”). The successful respondent is expected to communicate with the public, manage public information, public relations and disseminate information regarding specific airport projects to the media, airlines and […]

B2B PR Best Practices

B2B PR Best Practices

Research Information In 2015, Dun & Bradstreet did research that showed 67% of typical B2B buyers find and make purchases digitally, so getting your company information online is extremely important, and that 67% will continue to grow as more and more people use smartphones to access the internet on the go. Once your website and social […]

UNDP Libya Issues Media Communications RFP

United Nations Development Programme

UNDP Libya is seeking a Media Communication Consultant for a Peace Campaign. The primary task of the media and communications agency is to launch an external national campaign lead by Libyan women, focusing on the culture of peace and peaceful coexistence. The Consultant will be responsible to provide technical assistance and advice to a coordination […]

Minot State University Issues Marketing RFP

Minot State University Issues Marketing RFP

Minot State University is seeking a marketing agency to determine tactics that will assist MSU with increasing enrollments by obtaining direction for updating MSU’s website, identifying best practices of current marketing, enrollment services, retention strategies and obtaining direction for future budget allocations.