Ever since she hit the ultimate fast lane in NASCAR, Danica Patrick has been a popular and polarizing figure in both sports and the media. As an advertising icon, she’s been solid gold for sponsors. An attractive, interesting and compelling figure in a sport known for characters and big personalities.
Thanks to the expansive Millennial generation, there’s a strong youth movement that will come to define American business in the coming years. There’s a lot that’s been written about Millennials and all the supposed “traits” these people share. Here’s a hint: the thing they share most is “age” … from there, it’s about the person, […]
The Enterprise State Community College Business Office (ESCC) is seeking an advertising and marketing agency. They seek someone to conduct market research, develop an advertising strategy with an aim to primarily to recruit students for Enterprise State Community College (ESCC) which includes the Alabama Aviation Center (AAC) a unit of Enterprise State Community College. Enterprise […]
It’s all about connection in marketing and building a brand these days. When the brand connects in personalized ways with their customers, the likelihood of repeat business with that buyer group increases by as much as 65% according to a recent Accenture newsroom survey. The trick is how to help your target customer feel that […]
The City of Austin, Texas is seeking an agency to develop and implement a marketing campaign focused on increasing the willingness of the general public to take actions to reduce ground- level ozone forming emissions. The desire is to develop a marketing campaign to implement during the ozone season that occurs during the months of […]
Montana’s Custer County is seeking the professional services of a marketing/advertising creative service agency to provide: advertising and collateral; web services; social media planning and execution; and publication development. The county’s comprehensive marketing program is designed to promote the tourism region as a travel destination to state, regional, national and international markets.
It’s unclear if the world of business was ever a “handshake” world. It certainly plays well on classic TV, and it offers fond memories of The Way It Was Then, but, regardless, it’s certainly not that way anymore. But should that mean the only thing defining your reputation is the letter of the law? Not […]
Kanab, Utah, the county seat for Kane County, is centrally located right in the middle of TEN (10) of America’s greatest scenic wonders — making it the perfect base camp for exploring, hiking, boating, photography and adventure! They have issued an RFP for video production companies to develop advertising and promotional content for Kane County.