Shift Communications PR - News, Info, Gossip and More

Shift comm PR
Shift Communications, founded in 2003, is a multinational firm owned by National Group in Canada as of May 2016. National Group, in turn, is owned by RES Publica, and WPP, the world’s largest communications conglomerate, owns a minority share in RES. Shift’s headquarters are in San Francisco with additional offices in Boston, New York, and Austin.

Some of their largest clients include Club Med, Bing, The Home Depot, Logitech, Virgin Mobile, and Oakley. Their CEO, Todd Defren writes a blog — PR-Squared — that is often listed among AdAge’s top 50 blogs. They also have the Shift Blog on their website with regular updates.

One of their big claims to fame: they were the first PR firm to launch a press release on social media in 2006. They were also among the first PR firms to start blogs. In 2015, they became a Google Analytics Certified Partner, adding more value to what they bring to the table for their clients and helping them understand the ROI of marcomms work.

Shift was co-founded by Jim Joyal, Ed Weiler (Weiler is no longer with the agency), and Todd Defren, and their annual revenues are currently about $20 million currently. In their four office locations they currently have 150 employees and in 2014 they won a total of 53 industry awards. They specialize in working with healthcare, technology, consumer marketing, and B2B clients providing data-driven marketing and results.

Many employees talk about the great company culture, but also advise that it is not a fit for everyone; they use a silo system for their work product.

San Francisco Transportation Agency Seeks PR Firm

San Francisco Transportation Agency Seeks PR Firm

The San Francisco Municipal Transportation Agency, Vision Zero Education and Communication is seeking a communications, marketing and public relations agency to provide raise awareness of and support for SFMTA’s Vision Zero Policy and other SFMTA related programs. The San Francisco Municipal Transportation Agency oversees transit, streets and taxis in the city of San Francisco, California.

City of Kelowna Issues Marketing and Advertising RFP

City of Kelowna Issues Marketing and Advertising RFP

The City of Kelowna in British Columbia wishes to engage a qualified agency to be the primary provider of a full range of professional marketing services for the City of Kelowna’s various lines of business. The scope of work falls into three general areas, but includes strategic marketing, creative services and media planning/buying. The City […]

Sacramento Seeks Public Relations Firm

Sacramento Seeks Public Relations Firm

Sacramento Regional County Sanitation District seeks a public relations agency. The Sacramento Area Sewer District and the Sacramento Regional County Sanitation District (Districts) are soliciting proposals from qualified businesses that conduct Public Relations (PR) Services and Graphic Design Services. The Sacramento Area Sewer District is responsible for local sewage collection services for about 1.2 million […]

Canada’s Open University Issues Media Buying RFP

Canada’s Open University Issues Media Buying RFP

Athabasca University, Canada’s Open University has issued an advertising and media buying RFP. The school is dedicated to the removal of barriers that restrict access to and success in university-level studies and to increasing equality of educational opportunity for adult learners worldwide. They are committed to excellence in teaching, research and scholarship and to being […]

Westchester Medical Center Health Network Issues Marketing RFP

Westchester Medical Center Health Network Issues Marketing RFP

Westchester Medical Center Health Network has issued an RFP for the design, development and implementation of an integrated approach and plan for the provision of an overall marketing, advertising and communication campaign for WMCHealth. The services and plan will work to differentiate WMCHealth in its marketplace and build preference for its services by building upon […]

Canadian Tourism Commission Issues Marketing RFP

Canadian Tourism Commission Issues Marketing RFP

The Canadian Tourism Commission, doing business as Destination Canada (“DC”),  Canada’s national tourism marketing organization has issued a marketing RFP. A federal Crown corporation, DC supports the Canadian tourism industry by marketing Canada as a premier four-season tourism destination, and supports the Canadian economy by generating tourism export revenues.

California Walnut Commission Issues Market Research RFP

California Walnut Commission Issues Market Research RFP

The California Walnut Commission has issued an RFP for a market research organization. The California Walnut Commission, headquartered in Folsom, California, represents the walnut industry and promotes usage of walnuts in the United States through advertising, publicity and educational programs to various target groups. The CWC will begin an industrial program in 2017 and is […]

Saskatchewan Polytechnic Issues Communications RFP

Saskatchewan Polytechnic Issues Communications RFP

  Saskatchewan Polytechnic is seeking an agency to assist in the Review of Internal Communications. Saskatchewan Polytechnic is Saskatchewan’s primary public institution for post-secondary technical education and skills training. A member of Polytechnics Canada, Saskatchewan Polytechnic offers apprenticeship training and certificate, diploma and degree programs. The institution serves 26,000 distinct students through campuses in Moose […]