Shift Communications PR - News, Info, Gossip and More

Shift comm PR
Shift Communications, founded in 2003, is a multinational firm owned by National Group in Canada as of May 2016. National Group, in turn, is owned by RES Publica, and WPP, the world’s largest communications conglomerate, owns a minority share in RES. Shift’s headquarters are in San Francisco with additional offices in Boston, New York, and Austin.

Some of their largest clients include Club Med, Bing, The Home Depot, Logitech, Virgin Mobile, and Oakley. Their CEO, Todd Defren writes a blog — PR-Squared — that is often listed among AdAge’s top 50 blogs. They also have the Shift Blog on their website with regular updates.

One of their big claims to fame: they were the first PR firm to launch a press release on social media in 2006. They were also among the first PR firms to start blogs. In 2015, they became a Google Analytics Certified Partner, adding more value to what they bring to the table for their clients and helping them understand the ROI of marcomms work.

Shift was co-founded by Jim Joyal, Ed Weiler (Weiler is no longer with the agency), and Todd Defren, and their annual revenues are currently about $20 million currently. In their four office locations they currently have 150 employees and in 2014 they won a total of 53 industry awards. They specialize in working with healthcare, technology, consumer marketing, and B2B clients providing data-driven marketing and results.

Many employees talk about the great company culture, but also advise that it is not a fit for everyone; they use a silo system for their work product.

Waterfront Toronto Issues Media Monitoring RFP

Waterfront Toronto is seeking a Media Monitoring company. Waterfront Toronto Corporate Mission: Waterfront Toronto is the public advocate and steward of waterfront revitalization. Created by the Governments of Canada and Ontario and the City of Toronto, Waterfront Toronto is mandated to deliver a revitalized waterfront. Formally created in 2001, Waterfront Toronto has a 25-year mandate […]

Canadian City Seeks Creative Development

vaughan canada development

The City of Vaughan, in Canada is seeking Creative Development and advertising for the City of Vaughan Magazine. With a population of more than 320,000, the City of Vaughan, in the Regional Municipality of York, is one of Canada’s fastest growing cities. That number is expected to grow by more than 30 per cent in […]

Los Angeles World Airports Issues Marketing RFP

Los Angeles World Airports Issues Marketing RFP

Los Angeles World Airports has issued an RFP for Air Service Marketing, Promotional, and Development Consulting Services.  Los Angeles World Airports (LAWA) is soliciting proposals from professional PR Agencies to perform air service marketing, promotional, and development consulting services activities primarily in international regions for Los Angeles International Airport (LAX) to the international tourism industry. […]

The City of San Jose, California Issues Communications RFP

The City of San Jose, California Issues Communications RFP

The City of San Jose, the Capital of Silicon Valley has issued an RFP for Strategic Business Communications Support Services. The City of San José’s Office of Economic Development requests proposals from qualified contractors to provide full-service communications support services for a multi-faceted communications program over a 24-month period. The program is to extend the […]

San Francisco Transportation Agency Seeks PR Firm

San Francisco Transportation Agency Seeks PR Firm

The San Francisco Municipal Transportation Agency, Vision Zero Education and Communication is seeking a communications, marketing and public relations agency to provide raise awareness of and support for SFMTA’s Vision Zero Policy and other SFMTA related programs. The San Francisco Municipal Transportation Agency oversees transit, streets and taxis in the city of San Francisco, California.

City of Kelowna Issues Marketing and Advertising RFP

City of Kelowna Issues Marketing and Advertising RFP

The City of Kelowna in British Columbia wishes to engage a qualified agency to be the primary provider of a full range of professional marketing services for the City of Kelowna’s various lines of business. The scope of work falls into three general areas, but includes strategic marketing, creative services and media planning/buying. The City […]

Sacramento Seeks Public Relations Firm

Sacramento Seeks Public Relations Firm

Sacramento Regional County Sanitation District seeks a public relations agency. The Sacramento Area Sewer District and the Sacramento Regional County Sanitation District (Districts) are soliciting proposals from qualified businesses that conduct Public Relations (PR) Services and Graphic Design Services. The Sacramento Area Sewer District is responsible for local sewage collection services for about 1.2 million […]