In 2017 we’ve been living through a lot of turmoil and public crisis, from the Syrian situation, all the refugees, and fervor over undocumented aliens, to the Presidential election from hell (no matter which side you were on, it was an emotionally bloody seemingly never-ending battle). There’s been rioting and protesting in the streets almost […]
Mercury Gains DC Top Flyer Andrea Bozek might not be a household name, but she’s well-known to Republicans in DC. She’s the only person to ever work communications for both the House and the Senate at such a high level. In the House she was communications director for the National Republican Congressional Committee and in […]
With the future of healthcare being a hot topic of discussion, doctors are embracing the digital age and onboarding new tactics to bring in patients. Doctors Embrace the Digital Age While the importance used to lie in traditional media to highlight a doctor’s practice, patient testimonials and innovative procedures, it comes to no surprise that […]
Reality television isn’t just tied to big brands through advertising time, but more in the way Ford Motors was tied to serial television shows in the 70’s. They are part and parcel of the programs. One of the most recent examples was on The New Celebrity Apprentice with Welch’s grape juice. The challenge was to […]
Across the world, the family and friends of terror victims are still mourning the loss of loved ones stripped from the world too soon. In many of these cities – including Paris, Brussels, and across Israel and the United States – these families are looking for Someone to Blame … and they seem to have […]
Past Practices Earned media is any advertisement that is not bought. Media monitoring services would report on every one of these mentions collected in manila folders each week or month. From them, a company would determine visibility. They would also determine the value of earned placements by determining how much a an actual advertisement would […]
Recently, Twitter has been in the news a lot, talking about plans to block or suspend accounts of people who post objectionable content to the social media network. The main targets of suspensions have been members of the so-called “alt-right” movement, which some people call patriots and others call racists.
When you think about hate speech on Facebook, generally the assumption might be that it’s coming from users aimed at other users. Everyone’s familiar with the inevitable devolution of the comment thread. Where someone says something, someone else takes offense, and suddenly everyone is evil incarnate. You know, Godwin’s Law.