Western Union has signed a deal with San-Antonio-based advertising agency Bromley Communications LLC (flash site) to manage all of the company’s US Hispanic marketing. Bromley represented Western Union in the past as well: from 1995 through 2002.
“It’s a great honor to be brought back into the Western Union family of agencies,” says Ernest Bromley, president of Bromley Communications.
Bromley is a communication agency that provides public relations, advertising, field marketing, promotions, interactive and direct mail.
The PR department of the company is a joint venture established in 1999 between Bromley Communications and Manning Selvage & Lee. For its impact on the Hispanic community, Bromley has received awards by the PR Week Awards, PRSA Silver Anvil Awards, SABRE Awards and the IABC Gold Quill Awards.
With such a portfolio, no wonder that the company got a contract to represent Western Union no less.
Other PR firms nationally for Western Union include New York based Makovsky PR and Manning, Selvage & Lee.