Author: EPR Staff
Everything Public Relations News Insights Author Richard D. Pace
Daimler’s Mercedes Benz may be in be trouble. Conflicting sales numbers and inadvisable or failed deals spotlight a company struggling to get its feet back under it. In a failing economy, amid losses of jobs everywhere, can Mercedes afford to depart from their core expertise? From failed customer support to failed partnerships Daimler may need to look into new leadership rather than new markets like China.
Audi of America has just chosen RTC Relatinoship Marketing to take their business to new levels with new campaigns designed to increase customer loyalty. The marketing firm will also be working to bring in new clients.
For the past two or three posts here at Everything PR, I’ve been discussing the urgent need for PR firms and others who promote products or companies to keep up with the changing role...
Makovsky + Company is one of the world’s leading PR and investment consultancies. We intended to evaluate the company’s online digital presence, and found some real pluses and on the other end of the spectrum, a few surprising minuses which indicate “loose ends” with regard to the company’s branding online.
Don Dietrich, director of the Idaho Department of Commerce, considers it inappropriate to hire an out-of-state company to promote Idaho to the world.
Our focus is, as it should be, on the Internet primarily. It is our area of expertise, it is what we do. We are not perfect, but we know what perfect looks like. Waggener has a wonderful digital footprint in their site. Aesthetically, it is superb in my mind. However, much like Edelman, but in some different was, it is flawed. This is not the worst thing in the world, but for a company that represent Microsoft, and professes to be cutting edge, it does send the wrong message.
She works for OrangeSoda Enterprise, a company that has a website as fresh as its name, and with her we launch Featured Experts – a category that will bring you advice from the best of the best in public relations and social media. They don’t have to be famous: their actions and professional conduct are what define value in our glossary.