Editorial Team

Top 10 Ways to Influence People Online

Abe Jackson, Jr. tells you how to become an online influencer. His tips will help your business thrive online.

The Thriving Economy of Texas

Texas is a good place to do business. It is currently the 2nd largest economy in the nation right behind California, with a GDP of over 1 trillion dollars.

Webinar: How to Avoid Legal Pitfalls with Your PR Initiatives

PR News starts off the year with a new webinar, How to Avoid Legal Pitfalls with Your PR Initiatives, which will tackle the potential legal issues related to PR initiatives, with a focus on what communicating in the social media world implies. The number of PR pros integrating social media activities in their daily practice grows exponentially and information flows freely and extremely fast through numerous digital media channels, exposing practitioners to legal risks for their agencies, clients and organizations.

A Social Media Press Release: What It Is and How to Write One

Seven Top SEO Blogs For the PR World

Savvy webmasters stick to the leaders in the industry - the top SEO blogs. Here is a list of the 7 best local SEO blogs to keep you posted and informed.

Starbucks Selling Girl Scout Cookies

An exclusive statement from Starbucks, explains why the company dropped some elements from their iconic logo: Starbucks is going to be selling fish and Girl Scout cookies!

Starbucks Logo - Simplified

Is simplifying an iconic logo a good idea? Strabucks may be on a good path here, but the reasoning is questionable.

Skype to Acquire Qik Mobile Video Software

More smart PR and marketing opportunities from Skype: the company will acquire Qik - mobile video software technology for smartphones and tablet computers.

US Hispanics, One of the Fastest Growing Social Media User Groups

Social media marketers and PR specialists should keep a close eye n the US Hispanic community, one of the fastest growing user groups on social sites. Joe Kutchera, author of Latino Link: Building Brands Online with Hispanic Communities and Content has recently told Huffington Post that efficiently targeting Hispanic customers means marketers need to target them on social platforms as they over-index for using social media.

HP Hires Former SAP Exec as Head of PR

Hewlett-Packard Co hired former SAP AG executive Bill Wohl to handle communications after the resignation of their Chief Marketing Officer, Michael Mendenhall. Wohl will serve as chief communications officer at Palo Alto based HP, reporting directly to Chief Executive Officer Leo Apotheker, another SAP veteran.