Cook Inlet Housing Authority Issues Public Relations RFP

Cook Inlet Housing Authority Issues Public Relations RFP

Cook Inlet Housing Authority (CIHA) is a state chartered Regional Housing Authority funded in part through grants from the Department of Housing and Urban Development, the State of Alaska, private grant fund sources, and general operating revenue. CIHA is accepting proposals from responsive and responsible vendors to provide public relations activities located in Anchorage, Alaska.

Background:

CIHA acts as a community developer and develops, owns and operates affordable rental housing for seniors, families and individuals in south-central Alaska. CIHA also provides home improvement programs for current homeowners and provides third party project management services. CIHA has an affiliate organization, Cook Inlet Lending Center (CILC), which is supported by our public relations efforts. Our work varies from year to year as we endeavor to meet the needs of the communities we serve and to meet our mission: to create housing opportunities that empower our people and build our community.

Scope of Work:

The awarded contractor will provide public relations activities and related services. The successful proposer will partner with CIHA to truly understand our challenges and needs. A commitment to bringing proactive industry ideas and new tools for outreach and engagement with the community is important. The successful proposer will demonstrate a clear understanding of how to use of data to drive public relations strategies.

Public Relations Activities:

Crisis communications, media relations, event planning support, image management of CIHA, CILC and our portfolio of properties, new program/project launch, surveys and miscellaneous public relations consultation services.

Design/Graphic/Print Activities:

Develop/design collateral material items, in cooperation with the Director of Public Relations, which may include, but is not limited to the following:

  • Event support materials (e-vites, programs, posters)
  • Brochures and updates
  • Print Advertisements concepts including but not limited to large format ads for bus display, black & white newspaper, color newspaper or magazine ads, etc.
  • Other projects to be determined (i.e. calendars, specialty counseling items, print advertising, radio advertising, television advertising, etc.)

Work with CIHA Public Relations department to coordinate and create PR and marketing plans.

Due Date:

October 24th

Address:

Cook Inlet Housing Authority

Attn: Lee Thompson

3510 Spenard Road, Suite #100

Anchorage, Alaska 99503

Rubenstein PR and Makovsky PR work in real estate PR.

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