Acento Advertising has recently employed communications veteran & channel alignment specialist, Donnie Broxson, as Vice President of Client Services. In this position, Broxson will leverage his extensive background in multicultural communications and corporate positioning across Acento’s entire client roster, helping clients optimize all of Acento’s service offerings in strategically aligned campaigns to garner better influence with consumers on the Hispanic market and beyond.
Before joining Acento, Donnie Broxson led Edison International’s corporate positioning initiative and advertising efforts, and prior to that he was President of MADOBRO Associates, where he led operations and development while overseeing all aspects of client advertising including brand positioning, market strategy, and client service for multi-channel campaigns in both Spanish and English.
His past experience is ideal for Acento’s scope and services. The agency provides various services, from grass roots campaigns, to design, interactive, media planning and buying, public relations, shopper marketing, event marketing, direct marketing, promotions, production and more.
Clients include Wachovia, Wells Fargo, Epson, Time Warner Cable, Black&Decker, and many others. Founded in 1983, Acento is an independent Hispanic advertising, promotions and PR agency headquartered in Los Angeles with offices in Chicago and New York. For 25 years, Acento has been developing messages that connect with U.S. Hispanic and Latin American audiences and influence change.
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