JetSmarter Issues RFP: Seeking Influencer Marketing Agencies & Celebrity Relations

2016-10-31 by Richard D. Pace

JetSmarter Issues RFP Seeking Influencer Marketing Agencies & Celebrity Relations

JetSmarter, the world’s largest mobile marketplace for private jets, has issued an RFP for an influencer marketing agency, and celebrity wrangling.  The company – which media has compared to the UBER of Private Jets – is looking for companies worldwide with experience in influencer marketing, celebrity relations and high-end events to contact them.

Established in 2012, the innovative mobile app was founded by Sergey Petrossov, which has invented a new class of air travel by offering both custom charters and shared private jet services across the globe.  By fundamentally rewiring the marketplace, JetSmarter has lowered the entry cost into the private aviation market, making it more accessible to travelers around the world – a true disruptor in the space.   Its technology and efficient platform – driven by algorithms, artificial intelligence and mobile distribution – optimizes inventory to drive down prices, create availability, and gives JetSmarter the resources to continue to grow throughout the U.S. and globally.  JetSmarter offers its members unlimited flights for $11,000 per year, with a onetime initiation fee of $4,000.

Additional benefits of the JetSmarter membership include 24/7 customer support, as well as access to JetSmarter’s Concierge Service, provided by the Member Experiences Team, which provides clients with a variety of services including hotel accommodations, exotic car rentals, access to exclusive events, premium tables at fine restaurants, and much more.

Having been touted as the go-to app for booking a private jet for celebrity members, JetSmarter seeks agencies able to focus on evolving the brand and growing the business through the power of social influencers and celebrities.   They have numerous celebrity fans – with recent posts including those from:

#Repost @kimkardashian ・・・ I’m truly obsessed with the @letsjetsmarter app! I’m a member and it has changed my traveling life! Download the app!

A video posted by JetSmarter (@jetsmarter) on

#Repost @fergie ・・・ A big shout out to my friends at #JetSmarter who made my life work out so much easier this week. I love this APP, the only way to book private jets. Xx @letsjetsmarter #getreadyjetgo

A video posted by JetSmarter (@jetsmarter) on

The objective is to establish JetSmarter brand awareness as the go-to option for charter and first-class fliers’ travel needs, as well as to drive app downloads and membership sign-ups.  They also seek to sponsor more events.

In the United States, the company’s agency of record is 5W Public Relations. Ronn Torossian, 5WPR Founder, is a partner in the company, acting as chief marketing officer of JetSmarter and an advisory board member.  JetSmarter’s other global PR firms include Hopscotch Europe and Ketchum Raad Middle East.

The company uses numerous strategic partners, including Talent Resources for celebrity wrangling, and Haute Living for events and partnerships. Jason Binn of DuJour Media is Executive Director.

More information is available via email to

Everything Public Relations News Insights Author Richard D. Pace