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Amazon managed to go from a garage business to a worldwide corporation that sells pretty much everything, becoming the biggest name in the eCommerce industry worldwide. Jeff Bezos managed to achieve this with Amazon...
Analytics and data have become the core of digital PR, marketing, and advertising, which means having the right skills and proficiency in those skills on board leads to business growth and excellent marketing performance....
Entrepreneurs believe that their big ideas should be revolutionary to get to the success they first set out to achieve. Many of them believe that all they need is an idea that will change...
In marketing, most things are about content. Between content being in a brochure, billboard, social media, and the likes, it’s essentially turned into the company’s sales pitch, as long as it’s effective. And the...
In-person marketing has been on a steep decline this year due to the pandemic, which means that most marketers have been putting even more pressure on digital marketing, and it’s the main component –...
Exceeding the $72 billion mark, the U.S. weight-loss industry has changed significantly, despite the fact that the number of dieters is falling considerably due to increased acceptance of different body sizes. With do-it-yourself plans...
Online dating has grown into a billion-dollar industry, with thousands of monthly searches for the keyword “Online dating.” With hundreds of companies running ads for the keyword “online dating,” comparing and contrasting marketing strategies...
In today’s fast-moving digital world, counting reactions and tracking sales is the easy part. Knowing what’s important to keep tabs on can be a challenge. At this year’s Content Marketing World Conference, which was...
Paid search advertising is one of the most popular digital marketing strategies that stem from the pay-per-click model, which is used to guarantee businesses that they would get actual traffic to their websites and...
The main goal of digital marketing is to be able to reach targeted clients at the right time. The best way to develop any business in the technological and digital age that we’re living...
