Minnesota Public Bus Issues Marketing RFP

Minnesota Valley Transit Authority

The Minnesota Valley Transit Authority (MVTA), the public transportation agency for seven suburbs located approximately 15 miles south of Minneapolis and St. Paul: Apple Valley, Burnsville, Eagan, and Rosemount in Dakota County, Savage, Prior Lake and Shakopee in Scott County is seeking a marketing agency, as well as Graphic Design Services. The MVTA is one of several independent bus transportation agencies formed in the late 1980s under state legislation that allowed outer-ring suburbs to “opt- out” of centrally provided transportation services.

Among the scope of work:

  • Approximately quarterly update of pocket schedules for printing; preparation of any new route schedules, as needed by MVTA.
  • Quarterly update of System Map for publishing on www.mvtcom.
  • Annual or Semi-annual preparation of System Map for printin
  • Creation of advertisements for State Fair service or other projects
  • Creative services as needed for marketing programs including direct-mail campaigns, brochures, interior bus panels, exterior bus wraps, and other components

Proposals are due by March 8 to: Minnesota Valley Transit Authority, Attn. Heidi Solheid, 100 East Highway 13, Burnsville, MN 55337

PadillaCRT is a PR firm with offices in Minnesota.

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