Category: PR News

Green Auto Marketing 0

PR Tip of the Week: Green Cars

The auto-PR industry should understand that a pitch should focus on a real value and not on something illusory, spoon-fed to the reader for the sake of a successful sale.

Grammar Police 0

Breaking News: There Is Hope for the Grammar Police

As any author on the Web knows, there is a virtual army arrayed to stamp out grammatical errors out there. The good news for citizen journalists today is, “There is hope after all.” A recent study reveals how these barracudas of bad grammar can mediate their own paranoia, and in the end cut us all some well deserved slack.

Microsoft Cloud 0

Microsoft Is the Most Engaging Global Property, comScore Reports

comScore, Inc. found that Microsoft Sites captured nearly 15 percent of time spent online worldwide in September, making it the most engaging global property, followed by Google Sites and Yahoo! Sites. Facebook.com, which continues to see significant growth on a worldwide basis, was the fourth most engaging destination with visitors spending 1.4 billion hours on the site in September, up 193 percent from the previous year.

Free Marketing 0

Why FREE Marketing Still Works

Free!
This word has long been one of the key attention-getters for PR agencies and marketers. The key question is: does “free” still work as a marketing or PR strategy?

Impress Labs PR 0

Impress Labs Public Relations to Run PR Campaign for Sigma

Sigma Life Science has selected Impress Public Relations to handle their public and media relations as the company grows and expands. The PR firm will be working to help Sigma improve their business and take advantage of the global market.

Darling Agency everything-pr 0

Darling Agency to Work With Best Cheese

Darling Agency has been chosen by Best Cheese to serve as their advertising agency of record. The firm will be working with a one million dollar budget and incorporating social media and online advertising into the campaign.

Public Relations 0

Future of PR: PR May Be Headed To Oz

Traditional PR, or more precisely, the crisis management arm of it, has a rude awakening coming. The business in need of such damage control efforts are not far behind either. With an ever constricting economy, and ever growing needs of the world’s people, no one can long afford the hype and misdirection for long. The 21st Century, if anything, will likely be about accountability and no buck passing in the end.