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Google’s new mobile-friendly algorithm, which has been dubbed the “Mobilegeddon,” descended upon the web on April 21. The Mobilegeddon demotes sites that are deemed not mobile-friendly in searches performed on mobile devices. Below are...
PR isn’t just about press releases, but about every dealing your company has – including internal dealings, at least that is ultimately true. Below are our thoughts on some of the worst public relations...
YouTube is undoubtedly moving into a more advertising-oriented model. However, the basis of their advertising may be eroding. The company is in the enviable position of being the site that most people associate with...
To succeed in the public relations field, agents need to have the natural ability to present brands in the best light to the public. In other words, PR agents need to know how to...
– Ronn Torossian discusses the limitless potential smartphone’s present in creating effective serendipitous marketing moments – Your smartphone is an almost limitless personal brand marketing tool. If you are one of the infinitesimally small percentage of people...
The SXSW event has not only been creating some buzz for brands, musicians and entertainment in Austin, but also across the country. The interaction with consumers and fans at this event can make memories...
-Learn how using a strong Public Relations plan from the beginning, can help slingshot your startup in this guide by 5WPR CEO Ronn Torossian- The use of public relations can mean the difference between a...
When Brian Williams, undoubtedly one of the highest paid and visible members of the traditional media world, had to apologize for blatant lies on his broadcast, his announcement barely made a blip with the...
Chances are, you’ve found yourself in the following predicament at least once: You thought you were on a stellar website with pertinent information, only to find that the copy sounded as though it was...
The annual bacchanal of basketball we call March Madness is about to begin. This celebration of college hoops is not only a major distraction for much of America, but it is also a major...
