How Influential Is the Influence Project?
Influence–it’s what we all want. It’s why we hire actors, sports figures, and other celebrities to endorse products and services. If someone with influence recommends something, people will respond.
Tagged: communications
Government PR: Kings, Queens, and Hard Times On Planet Earth
With the world in turmoil, economies tumbling, millions on the brink of despair, Britain’s monarchs give up their minstrels and bed tuckers – the wealthiest humans on Earth cut back as if they could never do without counting the royal swans. Britain’s Queen Elizabeth II has her Royal PR spin an unlikely tale to tame the huddled masses.
Craig Newmark of Craigslist: Good Guys Don’t Always Finish Last
Everything PR News interviews Craigslist founder Craig Newmark. The creator of one of the world’s most successful Internet entities answers questions about his vision, Craigslist, and more importantly he teaches us that success is not just something you can monetize. It turns out, old philosophies and values still do apply.
Does Your PR Agency Need a Community Manager?
The Community Manager position is hot right now. With all the excitement surrounding the community management position, you may be tempted to jump on the bandwagon and hire a community manager for your PR agency or for your biggest client–but, are you really ready?
BP’s PR Strategy Makes a Shift with Carl-Henric Svanberg in the Highlights
BP has a new PR strategy, that slowly shifts Hayward to a secondary position and pushes a more experienced pawn to the 8th rank.
When Pravda Knows More Than You Do
The American media shuns the idea that American foreign policy, including armed conflict, is motivated by economic forces. One Pravda reporter suggests the only way to erase US debt is to pump up the military machine again. Maybe it is time we looked outside US borders for fresh perspectives?
Can Anne Womack-Kolton Repair the Irreparable? BP’s New PR Push
Anne Womack-Kolton, once press secretary to the former vice-president Dick Cheney, a former APCO Worldwide Vice President (her last day with the company being May 21 this year) and previously director at the Brunswick Group, was hired in house by BP to help bolster its public relations effort in the US, as the company’s head of U.S. media relations.
McDonald’s Recall PR: Latest Corporation Recalling Products
McDonald’s recalls 12 million promotional Shrek glasses. The CPSC and McDonald’s announced a general recall of promotional glasses for the latest Shrek film. The glasses were apparently tainted with the heavy metal cadmium, ingestion of which can cause severe long term health effects.
Procter & Gamble Public Relations: Put a Pampers on Your Crappy PR
If you look inside your Pampers diaper pail, and a stink wafts into your face, it may be Procter & Gamble PR poop. Either Procter & Gamble is trying to turn the Internet into a soap opera, or their PR sniffed too many chemicals.
Goldman Sachs PR: How GS Hurts You
An in-depth Goldman Sachs analysis, by ForexTraders.com’s market analyst Joel Anderson.
