Does Your PR Firm Need an Online Community Manager?
For the past two or three posts here at Everything PR, I've been discussing the urgent need for PR firms and others who promote products or companies to keep up with the changing role of marketing and advertising in today's world. (Those who don't keep up will be left behind. . .) We've discussed the importance of: Blogging Social media Social media savvy PR If you noticed nothing else in the earlier posts, you've probably noticed that using new media and new technology effectively for PR takes a lot of work. That begs the question: who will do all of... Read More >