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For finance professionals who wish to elevate themselves from their competitors, public relations is the answer. M&O Marketing has spent years building relationships with trusted reporters and outlets to streamline the process of earning...
“Content Performance Optimization,” what is it and why is it essential to the role of public relations? MU: Optimization for web content does not mean we have to lose tone, voice, feel and branding....
The workplace is changing at a vast pace, especially due to the recent COVID19 outbreak, and during this time three main changing factors have been identified: 1.The fourth industrial revolution and the technological advancements:...
In these crazy times, many experts have what to say on what the future of public relations looks like. Here are the thoughts from some industry leaders. Mirjam Lippuner from Get ink said, “The...
With most US cities starting to re-open, large gatherings are still on hold for the foreseeable future. For many PR and marketing professionals this means rethinking their press and consumers events to stay relevant...
Shelter-in-place orders have pushed the global digital revolution into overdrive, and marketers are at the forefront of this change: as digital media has become the only customer-facing channel for communications for most brands, digital...
China, the most populated country in the world has been experiencing a backlash from some western countries over its handling of the COVID-19 pandemic. There has been a lack of trust with the official...
There are plenty of popular products or services that people are using, that all started with an idea and a very successful crowdfunding campaign. In order to achieve that same success, it’s not enough...
Since the COVID-19 pandemic reached American shores, professional sports has been part of the story. From NBA players testing positive to leagues shutting down and championship tournaments being canceled, the world of sports was...
As colleges across the country have closed their doors and told students to finish the semester online, one university in Virginia made headlines when its president told students they were welcome to come back...
