Tagged: PR insights

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How to prepare before an interview with the media

Media interviews are opportunities for companies to share messages with the public. To influence a journalist’s opinion, preparation is needed. Such interviews are essential to establish a brand, and also provide an opportunity for...

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The role of PR in the Service Industry

Public relations involves the professional maintenance of a favorable public image by a company or individual. This is the standard followed by PR experts around the globe. The role of public relations in the...

Achieving Success with PR Campaigns

With a well-planned PR campaign, companies can generate a positive public image and reputation. However, PR campaigns entail a lot more than creating and distributing a simple press release or throwing a fundraiser to...

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Ben and Jerry’s new podcast

Brand activism is not always about PR stunts. With the pandemic deeply affecting people’s mental health, consumers want brands to play a more active role in their well-being. Consumers also believe that brands should...

6 pr tips generating publicity startup

PR Tips from Industry Experts 

With the help of good publicity, companies can grow, but it’s not always easy to convince media outlets to quote a business, much less to feature them in an article. While it’s still effective...