Speyside CR, is by extension a tested and refined corporate communications giant. Co-founders Alistair McLeish and Ian Herbison announced the opening of the company’s offices in San Paulo, Brazil. In a conversation with Herbison, Everything PR News gleaned a window into the vision of two of the most successful corporate communicators in the world. These former top executives for MmD (Eastern Europe’s most powerful PR entity) are now engaging South America with the same patented approach to corporate business and collaboration.
Living a life that’s full, posting it to Facebook, and having it come back and bite you may seem like part of the game, but for some like Nathalie Blanchard, a sanctified Facebook might be a better choice. Getting busted by your employer because of your online photos seems somehow invasive. But then, posting one’s self all over the world does seem blatantly obtuse. What are the limits of liability and feasibility for handling personal data and content? Is it proper to stalk people across the web, or does being “social” come with its pitfalls?
Violence and humiliation, sexual degradation and interracial relationships make the core of many fashion ads. What is the message, what market are these companies trying to target?
Business travel has been a mainstay of the industry for some time. However, the new trend is away from frivolous and inefficient business. This segment of the travel industry may never rebound to the position it once held, and perhaps it never should. Emerging technologies, combined with corporate business’ new found logic around expenditures reveals interesting potential, as well as a necessary shift.