Tagged: PR News

2009-10-09

PR Goof: KH Advertising Announces Panasonic Partnership Months After the Fact

KH Advertising has strengths, obviously, but PR is not one of them – at least not online PR. New media requires new skills. Having a flashy website and some website designs in the portfolio doesn’t automatically convert you into an online PR expert. KH should advise its customers to seek help elsewhere for online PR campaigns. A revision of KH’s own online presence (vis-à-vis information published via own press releases) is mandatory.

PR News

2009-10-08

FTC’s New Endorsement Rules: Trusting Blog Reviews

The American Federal Trade Commission believes that these rules are beneficial for the credibility of the bloggers/ publishers who comply.

PR News

2009-10-08

7-Eleven’s Hottest PR Campaign Is ‘Brazilian’

7-Eleven’s new PR campaign is hot, but it’s missing out market points because it does not engage the social media. What is Ketchum, the PR firm supporting 7-Eleven, waiting for?

PR News

2009-10-07

Perkett Public Relations: Living In the Digital Communications Trenches

PerkettPR engages social media and networking more effectively than many much larger communicators. Are smaller PR firms more tuned in to the conversation on the Web, or is building upon Internet modalities easier for firms with less resources? Regardless of the reasoning, some PR entities just do not get Internet communication. PerkettPR is down in the trenches, getting out stories and messages with the best of them.

PR News

2009-10-07

118 24 7 Confirmed as “Directory Heaven” After Winning International Awards

This year, the “Best UK Service” award goes to 118 24 7, the UK business telephone numbers and directory enquiries service from directories business Yell. This is the fourth year the service has won the title “Best UK Service” for their performance in the information services industry.

PR News

2009-10-07

Jinni’s Tasteful PR Campaign

Jinni gives PR boost to the Best Friends Animal Society. For a limited time, the company is donating for each person who signs up FREE!

Crisis PR / PR News

2009-10-07

NFL Takes Breast Cancer Awareness to New Heights

Monday Night Football has never been so surprising as Week Four. With even some of the football players wearing pink, the NFL showed its support for Breast Cancer Awareness Month.

PR News

2009-10-07

Carmichael Lynch Chosen by Seventh Generation

Carmichael Lynch will be running the creative advertising for Seventh Generation green products. The company chose Carmichael Lynch for their green values.

PR News

2009-10-06

Zimmerman Chosen by CARFAX as Agency of Record

Zimmerman has been selected as the official advertising agency of record for CARFAX. The marketing agency had been working on a project by project basis for several months before being hired on.

PR News

2009-10-02

Liz Claman of Fox Business Network Defines Business Sexy

Anchor Liz Claman offers her recipe for being sexy without detracting from the news she reports. Desribed as one of the most “camera ready” lady on the news, Claman is really more concerned with the issues than she is with her sex appeal. Perhaps this is so because her “method” has been honed so well she does not have to think about it. For this writer, I would never have thought such a big deal would be made out of something every “Hollywood” news lady would know?