ADVERTISING SERVICES TO DEVELOP A SUGAR-SWEETENED BEVERAGE COUNTER-MARKETING CAMPAIGN
The Department of Health Chronic Disease Prevention and Health Promotion Division (“CDPHPD”) is requesting comments and feedback on the proposed scope of work and offeror qualifications that could influence and assist in the development of a Request for Quote (“RFQ”) to obtain advertising services to develop a sugar-sweetened beverage (“SSB”) counter-marketing campaign. CDPHPD regularly conducts campaigns to communicate the importance of leading a healthy lifestyle (avoiding tobacco use, being physically active, and eating well) to prevent and manage chronic diseases. Previous campaigns include: Check Your Pressure, Choose Healthy Now, Control Asthma, COVID-19 Vulnerable Populations, Hawaii No Vape, Prepare for the... Read More >