Tagged: social media

Facebook user growth stagnates

Facebook has more than one billion users, and can safely be called a cultural, economic, and social phenomenon. Users across the world have been devoting countless hours to the site.  The importance of this...

3 Fantastic Examples of Instagram Contests That Fuel Marketing Goals

Tips on Writing an Impactful Instagram Bio

When they come across a new brand on Instagram, the first thing that most people do is read the brand’s bio. That’s why when executed the right way, an Instagram Bio can give potential...

Lead Ads on Facebook

With nearly 3 billion active users all over the globe, and as a great influence on consumer buying decisions, Facebook can’t be ignored by companies who want to generate leads.There are plenty of other...

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Clash of Employee and Company Actions

Recently, one of the top-ranking financial advisers at the wealth and investment management division of Bank of America, James Iannazzo, was fired and arrested. That happened after he berated a few smoothie shop employees,...

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Social Media and Misinformation in 2022

At the end of last year, it was difficult for people to imagine a worse time for social media and misinformation, given the intensity of false news stories regarding the pandemic, vaccines, and elections....

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Cancel Culture and Reputation

We’re all living in an era when the social media phenomenon of “cancel culture” is either unavoidable or inevitable. However, the term itself, and “cancellations” aren’t a new thing that became popular with the...

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Getting More Visibility on LinkedIn

When businesses are looking to connect with their target audiences on LinkedIn, one of the most ideal places to start is the company’s page on the platform. Between trying out video-based content and creating...

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Best Practices for Instagram Ads

Companies face plenty of competition on a platform like Instagram, having to navigate both organic and paid promotions on the platform to succeed. That’s why they have to make sure each ad that’s created...

What Is the Best Way to Respond to Negative Reviews New 1

Responding to negative reviews

A business should be ready to accept the good, the bad, and the ugly on social media. Handling criticism and responding appropriately when consumers post positive and negative comments online is a huge asset....