Using Microsoft Excel for PR
Whether you work in a PR agency or do it for your sole proprietorship, tracking, sorting, and pulling information together to learn from collected data can be a headache. There are a few simple...
Tagged: technology
High-Tech PR Executive Pam Edstrom Dead at 71
Pam Newsome Edstrom attended both the University of Minnesota and Portland State University, studying criminology, but when she left college she went to work at Tektronix Inc, doing technology PR. Later she became a...
Google Swears It Has Fixed the Android Security Flaws
Internet security is a hot topic these days. Especially after reports that the CIA has been hacked. But those headlines tended to overshadow another claim that Wikileaks made … and claim that had a...
Using Customer Info to Better Market a Travel Brand
It’s all about connection in marketing and building a brand these days. When the brand connects in personalized ways with their customers, the likelihood of repeat business with that buyer group increases by as...
Uber Sending Self-Driving Cars Back to California
Uber has been in a fight for its business life since just about day one. Every time they expand into a new area, several local entities take exception. Certain politicians, regulators, unions, and other...
Boeing Announcing Job Cuts
So far, 2017 has been a whirlwind of ups and downs for Boeing. The year began with a much-publicized vote that saw Southern workers vote to turn down the opportunity to unionize. Now, the...
Global Fintech PR Network Launched
A new Global Fintech PR Network, Vested, was launched in November with eight fintech PR specialty agencies from five different countries. They have since added another agency to their group. The network started with...
David Milberg on How to Become a Successful Serial Entrepreneur with Technology
The recent advancements in technology have made it easier than ever before to become a serial entrepreneur. Using your computer, you can set up, run and manage several businesses from the comfort of your...
Microsoft Shift Appears to be Working
Remember when “Windows” was ubiquitous with “home computer.” Even though there were a relative handful of holdouts, there was no doubt Microsoft ruled the home computing universe. This was the status quo for decades, as...
Amazon continues to chase delivery dreams
For Jeff Bezos, there’s one aspect of online marketing and sales even more important than the tech he’s developed to turn Amazon into a household name — delivery. If Amazon can take control of...
