RFP, Public Relations, Marketing, Social Media and more!
In an ever dynamic world of digital influence, it becomes increasingly important for marketers to know their targeted audience in order to build the right advertising and/or marketing campaigns and promotion strategies, across the same social networks. Armed with the right knowledge of these audiences, business advocates stand a far greater opportunity for conversions than competitors who are in the dark.
Ben & Jerry’s has decided to really engage customers via social media. The world’s richest ice cream, from a legendary brand, may just end up on your office doorstep. As a social media event, the cheeky ice cream duo have come up with a promo to end all promos for their new Greek Frozen Yogurt.
According to the American Customer Satisfaction Index (ACSI) Facebook is the lowest-scoring e-business company, suffering the largest decline in customer satisfaction from all social media entities.
Social media platforms are used for different purposes by people in different regions, and a new report shows that Australians use Twitter to receive ‘insider information’ from friends, brands and celebrities and are not really influenced by deals and promotions.
Twitter is about more than updates–it’s about posting content and responses that reinforce your brand. Here are 10 ways to do so.
Asus has received a tremendous amount of criticism over a recent tweet the company posted on Twitter this week. Just about everyone from teenage boys to powerful politicians have posted tweets they wish they...
Pepsi signed the most extensive partnership a company ever made with Twitter. The global partnership will unfold over a 52 weeks period and will be coordinated with “Live for Now”, the current Pepsi campaign organizing pop concerts across the USA.
Sometimes simple and basic strategies are all you need as Runner’s World’s recent extraordinary Twitter success has proven. Without buying any ads, they managed to increase their follower base by 100,000 followers over 100 days.
Famous microblogging social network Twitter is suing five companies that encourage spam in the network. The lawsuit is aimed at three companies – TweetAttacks, TweetAdder and TweetBuddy – and two individuals: James Lucero (justinlover.info)...
One of the main reasons companies use Twitter is for sharing their content. The hope is, when they tweet a company blog post, lots of other people will retweet it, and then their followers...
