Press Releases

PR Newswire in Asia: The 2013 Reach Bet and the Regional Wires It Runs Against

PR Newswire's 2013 Asia distribution partnership with Contineo Media was one move inside a larger Western-wire push into Asian markets. The competitive picture in Asia is Western-wire-versus-regional-network — Kyodo, Yonhap, PTI, Antara, Xinhua — and the regional editorial graphs that ride on them.

EPR Editorial Team · Aug 30, 2013

Press Releases

Why News Releases Fail as a Growth Tool

The press release survived radio, cable, and the move to digital. It is no longer doing the job most communications teams still expect it to do. Why the format falls short, and what works instead.

EPR Editorial Team · May 28, 2012

Press Releases

Business Wire: The Berkshire Hathaway-Owned Newswire

Business Wire is the global press release distribution network owned by Berkshire Hathaway since 2006. Founded 1961 by Lorry I. Lokey in San Francisco. ~60,000 media outlets and financial terminals. Primary U.S. competitor to Cision's PR Newswire. SEC Reg FD compliance positioning.

EPR Editorial Team · May 23, 2012