Latest PR News

Richard Edelman

Evolving Humanitarian Aid [by Richard Edelman]

By

I sat for an hour this week with David Miliband, former foreign secretary in the British Labour Government and now the president of the International Rescue Committee (IRC). Founded in 1933 by Albert Einstein when he fled Nazi tyranny in his homeland to live in the U.S., the IRC has assisted thousands of emigrants seeking a better life, among them Andy Grove of Intel, providing immediate assistance on site, and then helping them to sanctuary. The IRC is one of the world’s most prominent refugee-relief charities with a $450 million budget this year and operations in 40 countries and in 22 U.S. cities.

Video

Videos Matter More Than Ever For Capturing Attention

By

Videos capture attention more than words…Prognosticators have long said video is the future of the Internet. Not only social media, but of all communication online. The place for video on the internet, and in the PR game, will continue to move toward the center of most impactful public relations campaigns . It is exciting, and highly alluring.

Vladimir Putin

The Case for a Vladimir Putin Nobel Prize Win

By

If ever there were an ironic moment in world news, Russian President Vladimir Putin being nominated for the 2014 Nobel Peace Prize is it. At the top of a record number of nominees on the list of Nobel candidates this, Putin may just be a symbol in the end, of how cream rises to the top. A villain to some, and a noble hero to others, there’s no question Vladimir Putin is the most powerful and influential man on Earth. But is he Nobel material?

Woman winking

Infographic Shows: Women Power Social Media

By

There’s an old saying, I believe it was Robert Frost who coined it; “Being the boss anywhere is lonely. Being a female boss in a world of mostly men is especially so.” To say that women are really in control in our world is not fallacy, and the same holds true in the communicative sense in social media. The inforgraphic below pretty much illustrates what power women exert in our digital, wired, and oh so technological media. Check out what you already probably knew.

Zeta Interactive

Zeta Interactive with 4 ways to amp your newsletter marketing

By

These days everyone has a newsletter. But many companies don’t expect much from their newsletter, but they should. A newsletter can – and should – be an integral part of your digital marketing campaign. Content matters, but aside from that, there are a few points anyone who wants to have a successful newsletter campaign must understand.

Office furniture

How office furniture design leads to better business

By

If you run a business, you’re concerned with keeping your employees as focused, efficient, and productive as possible. The design of your office space can play a bigger in role in this than you may realize. Old design approaches had rows of cubicles, with workers all toiling away at their desks. When employees spend day after day in a maze of little cubicles, it’s easy to become demoralized. It also leads to wasting time looking for coworkers, trying to find a meeting room, or being distracted by the people chatting in the adjacent cubicle.