The landscape of the mobile industry is changing. As the biggest players in the market close the gap on the longtime industry leader, each brand is looking for a way to bring customers over from Those Guys to Us.
Syrian refugees and Aleppo are all over the news and social media, and to a great extent that’s because of the efforts of a PR company called the Syrian Campaign. Yes, that’s right, though they say they are a non-political and impartial voice for the Syrian people. James Sadri, the strategy director for the PR […]
For decades in the wireless marketplace, there have been some bedrock realities that both consumers and companies could bank on. One: Verizon had the best … everything … except for price. AT&T was a distant second and those Other Guys? They were for folks who couldn’t get Verizon, for whatever reason.
Groundbreaking on New York’s Second Highest Skyscraper BerlinRosen did double duty at the recent groundbreaking ceremonies at 1 Vanderbilt near Grand Central Station in Midtown. The New York PR firm represents the project developer SL Green as well as Mayor Bill de Blasio who was among the dignitaries attending the ceremony. BerlinRosen works with the […]
A recent article in the Wall Street Times rocked the pharmaceutical world by claiming that one of the world’s biggest drug companies, Pfizer, will be leaving its longtime Manhattan headquarters. Headline Only Readers grabbed up this tidbit without reading the rest of the article and claimed the company was leaving the city entirely. Chicken Littles, […]
Remember “Attack of the 50-foot Woman?” Giant, scantily-clad female roaming the streets and causing both terror and titillation? Well, a version of that same narrative is currently taking place in San Leandro, a working-class suburb near San Francisco, California.