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What’s Happening with BGR, APCO, Mercury PR, and SKDK

APCO Worldwide APCO is still gung-ho on playing ball with China, who has recently been cracking down on non-Chinese tech companies with holdings there. Per Bloomberg: “Huawei, ZTE, and Lenovo are among the world’s top makers of computing hardware and telecom networking equipment. President Xi Jinping’s government can afford to phase out its use of […]

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Bayer vs. Johnson & Johnson: A PR Overview

Bayer Healthcare and Johnson & Johnson are two of the world’s leading pharmaceutical companies. Serving consumers the world over with products essential to their health and well-being, these businesses rely on the trust of millions. A good PR strategy is absolutely essential to both. Healthcare is a field where one bad incident can lead to […]

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Chris Christie & Hillary Clinton Aren’t Consistent, Although Apple Has To Be…

The election season is in full swing, and voters are hanging on every last word of their favorite candidate. As Democrats and Republicans pick from the politicians vying for the nomination, they’re becoming fiercely loyal to their candidate of choice. Even when these figures “flip-flop” on issues, backtracking on previously-made statements, they maintain popularity. In […]

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Water PR Crisis: Can Flint Officials Recover?

The federal government finally declared a state of emergency in Flint, Michigan. When more than 100,000 can’t drink their water, that qualifies as an emergency, but it should have never taken the Obama administration getting involved. For months, local officials denied there was any problem. Countless children in Flint were being poisoned every time they […]

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PR Car Wars: Porsche v. Jaguar v. Rolls-Royce

Porsche, Jaguar, and Rolls-Royce are all great brands.  Each bring years of class to their clientele, as well as, brand names virtually synonymous with luxury and the high life. Yet, they all win their PR and marketing races via different routes. We’ve compared key strategies they share, and what sets them apart from the competition. […]

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New Hires and the Hunt for New PR Firms

Its still Q1, and already big companies and PR firms are experiencing shakeups in management, and clientele. Whether it’s a new executive, or hunting for new PR representation, the dynamic world of public relations always produces change. Here are some new developments taking place in the world of PR: Veronica Gonzalez Heads Porter Novelli’s Team […]

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South Korea Leading PR Agencies

South Korea is the fourth largest economy in the Asia-Pacific area, yet was left to its own PR devices for many years. This has made a strong group of domestic contenders, though larger entities also have local offices – including Edelman, Hill+Knowlton, and Weber Shandwick. Here are some of the best PR agencies found in […]

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