Latest PR News

labor-dispute

When Business Battles Labor who wins the PR battle?

Sometimes, when it comes to corporate or consumer PR, a win – even a legitimate win – is anything but a victory. Recently, labor advocates celebrated a major win after a federal agency said, when considering liability issues,  McDonald’s corporate operations can be combined – or considered together – with its thousands of franchisees. Ronn […]

3 More Industries that love Big Data

There has been a ton of conversations and reams of articles written about how Big Data is benefitting the medical, financial, and insurance industry, as well as the public sector. But these are far from the only industries that are already benefitting from Big Data Analysis. It’s no secret that Utility Companies have begun switching […]

What of Mercer University alumnist Alina Eprimian's speak?

Ukraine Revokes Freedom of the Press for Americans?

Yesterday an American journalist working for Russian TV (RT) was deported from western Ukraine while covering new protests over Petro Poroshenko’s call to mobilize military there. Shelling civilian populations using US aid is nothing compared to abridging the very core of American ideals… the right to speak freely.

Twitter Hindsight

Brandwatch Unleashes Twitter Hindsight

Brandwatch, the UK company that offers maybe the most intuitive social monitoring tech anywhere, has just released a full historical Twitter data feature. That’s right, Brandwatch users can now peek back into the first ever Tweets from 2006 with Brandwatch Twitter Hindsight.

Unilever hunt

MediaLink Aiding Unilever in Digital Revamp

Unilever, the London based consumer goods giant, is now in a hunt for new digital representation. In what appears to be an almost total revamp of the company’s global digital effort, global strategy consult MediaLink will assist in the search.

labor-dispute

When Business Battles Labor who wins the PR battle?

Sometimes, when it comes to corporate or consumer PR, a win – even a legitimate win – is anything but a victory. Recently, labor advocates celebrated a major win after a federal agency said, when considering liability issues,  McDonald’s corporate operations can be combined – or considered together – with its thousands of franchisees. Ronn […]

Cross talk

Can gossip ruin your employee engagement?

There’s a major difference between speaking about someone and speaking to someone at work. When you are collaborating, sharing ideas, and welcoming feedback you are speaking to that person (manager, colleague, boss, supervisor, etc); when you are speaking about the people in the office, you are gossiping. Gossip leads to decreased productivity because instead of doing something fruitful, you’re being distracted. Can chitchat ruin employee engagement? Yes, it can.

Google burns

Defend Your Reputation: Google Bows to European Data Protection Law

Google now has to remove search results related to your name, but only if you are European, and if those results are “inadequate, irrelevant or no longer relevant, or excessive in relation to the purposes for which they were processed.” Google lost a battle with the European court, and has to comply with its “right to […]