best school for pr degree

Top Programs for a Degree in Public Relations

There are many great colleges and university that offer a public relations major, but we’ve chosen three that typify the best of the best. Students getting a degree in public relations (PR) learn marketable skills multimedia, print, and visual communications. Courses also teach them how to interact with the general public and media outlets while […]

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Zimmerman Agency and the Emerging Tallahassee Market

“Creating big ideas fueled by disruption” is The Zimmerman Agency’s proprietary planning strategy. Established in Tallahassee, Florida in 1987 by co-founder, President and Chief Disruption Officer, Curtis Zimmerman, the agency has become one of the most respected integrated marketing firms in the United States. The Zimmerman Agency operates on client-specific platform of strategy, advertising, public […]

best school for pr degree

Top Programs for a Degree in Public Relations

There are many great colleges and university that offer a public relations major, but we’ve chosen three that typify the best of the best. Students getting a degree in public relations (PR) learn marketable skills multimedia, print, and visual communications. Courses also teach them how to interact with the general public and media outlets while […]

Worst Companies to do PR for

Worst Companies to do PR For

Public relations crises and scandals are and will remain plentiful. Let’s review which major companies are the worst to fear in 2015’s world of PR. Sony Pictures  Don’t think that the fallout from hacked emails of Sony Pictures is over and buried from further revelation. Former co-chair Amy Pascal’s scandalous emails are not limited to […]

Why Government Needs PR

Why Government Need PR Firms

Government, whether Federal, State or local, has many arms – so many departments and areas of concern and a multitude of people and organizations to keep reasonably happy. Any help in the process is good, but specialized help from a PR firm can make or break any effort made by that governing entity. A good […]

5 Best PR Books for Marketing & PR

5WPR CEO on the 5 Best PR Books for Marketing & PR Students

As a refresh of a post I wrote a few years ago which now has close to 100,000 reads about the top 10 PR & Marketing books. I assume you have already read the PR classic books. These include How to Win Friends and Influence People, by Dale Carnegie; Crystallizing Public Opinion, by Edward L. […]

ruder finn

Ruder Finn Pays $30.7 Million Dollars for New Office Headquarters

53rd Street & Sutton Place Relocation For Leading PR Firm Ruder Finn, one of the largest independent PR firms in the world has bought a building in midtown Manhattan for their soon-to-be new offices. They paid $30.7 million for the 34,000-square-foot property at 425-429 East 53rd Street, between First Avenue and Sutton Place South. It […]

whatsapp users

WhatsApp Joins the Big Boys Club: 800 Million Active Users

A new member of successful communications apps is now here – WhatsApp now has 800 million active users. This has numerous implications for everyone who is involved in marketing. Understanding Why the WhatsApp Revolution Happened The revolution of text meant that people did not have to pay for phone time in order to get a […]

Lowe Partners Israel CEO Calls Israel’s Prime Minister “Satan”

Lowe Partners Israel CEO Calls Israel’s Prime Minister “Satan”

-  Reuveni Pridan IPG Accused Of Racism & Incitement – Udi Pridan,CEO of Reuveni Pridan IPG, the Israel office of Lowe and Partners has attracted controversy with charges of incitement and racism, with headline media coverage throughout Israel this week. On Monday, Pridan conducted an interview where he referred to Israel’s democratically elected Prime Minister, […]

Taming Mobilegeddon

Taming Mobilegeddon – Google’s Latest Mobile Algorithm Update

Google’s new mobile-friendly algorithm, which has been dubbed the “Mobilegeddon,” descended upon the web on April 21. The Mobilegeddon demotes sites that are deemed not mobile-friendly in searches performed on mobile devices. Below are some tips to ensure your website is up to Google’s standards for mobile devices. We will also introduce several tools that […]

Leading LGBT PR Agencies

The Four Leading LGBT PR Agencies

  There are agencies that specialize in all kinds of areas. Considering LGBT issues, and the $700 billion or more in disposable income from this group, it’s not surprising firms specialize in LGBT issues. Some of the firms listed below deal almost exclusively in PR related to LGBT concerns and marketing, while some have divisions […]

Boston PR

Boston PR: Agencies That Matter

Public relations firms in or around the Boston area are ever growing and evolving into their own niches. Here are some strong Boston PR Firms we have highlighted:   Inkhouse Media + Marketing, Waltham, MA Recently, on April 16th, Inkhouse Media + Marketing was recognized as a Pacesetter by the Boston Business Journal. As one […]

lynn casey padillacrt

Who is Lynn Casey, the CEO of PadillaCRT?

Alighting to the Twin Cities from Bismark, ND, Lynn Casey was appointed as Chief Executive Officer of PadillaCRT in 2001 after serving as its Chief Operating Officer since 1997. Earning her Master’s in mass communications from the University of Minnesota in 1979, Casey joined the public relations firm of Brum & Anderson in 1983 and […]