Northwestern Ohio Town Wants To Attract More People And Businesses Via Marketing & PR

Spencer Township (Township), located in Northwest Ohio, is seeking Proposals from firms for a marketing and branding campaign which will successfully promote and position Spencer Township as a “Community for the Future”. Spencer Township is made up of 12.1 sq. miles of land, and has under 2000 residents.  According to the RFP, “Spencer Township was […]

North Carolina Housing Authority Seeks PR Company

north carolina

The City of Hickory Public Housing Authority in North Carolina has the primary purpose of providing safe, decent and affordable housing for low income citizens of the city, and focus on the management of low to moderate income multi-family housing. The organization manages 311 units of public housing and 449 Units of Section 8 New […]

BIC North America Pens Searches For A Public Relations Company

BIC north america

We have learned that BIC North America is searching for a public relations firm of record for both their consumer and corporate business. They seek a firm who can assist in all aspects of consumer PR, including product launches, day-to-day media relations and similar needs. The company also seeks a firm able “to mitigate potential […]

The Art of Targeting Niche Groups With PR & Marketing

Niche Groups

Recently, many public figures learned the importance of customizing messages for specific target groups. Business people and celebrities do this with ads and in songs and movies. Politicians do this to broaden the reach of their campaigns, as they begin to notice that majority rules, but minorities carry weight. Thus, winning the favor of niche […]

IR Public Relations: Independent Investor Relations Firms

Investor Relations Firm

As the field of public relations grows in size and demand, competition rises. Some firms compete by expanding their services, and branching into other related areas. Other firms carve out niches to serve companies exclusively, or as a part of complete portfolios. One niche that gained popularity is investor relations PR. IR focuses less on […]

Memphis Police to Launch Marketing Campaign

Memphis Police

The Memphis Police Department is searching for a firm to assist them with a marketing campaign in order to increase recruitment to the city’s finest.   The RFP seems to seek a kindler, gentler, smarter recruiter – instead of focusing on brute strength.  They seek “qualified applicants who are centered with honesty, loyalty, pride, respect, strength, […]

PR Firm Hired By Texas “Clock Boy” Ahmed Mohamed

Ahmed Mohammed Clock

14-year old Ahmed Mohamed says he wants to be an inventor. But Ahmed took a homemade clock with him to school on September 14th, saying later that he wanted to show his engineering teacher just how much he understands the concepts. Unfortunately, all the wires and computer board sticking out of his bag reminded several […]

Shift Communications: Profile Of A Public Relations Firm

Shift Communications Logo

Shift Communications is a top-tier PR & marketing firm, comprised of over one hundred smart and creative professionals in offices from its headquarters in Boston, and other offices in San Francisco, NYC, and Austin. Put simply, Shift seeks, builds, and converts new audiences capable of driving business expansion for consumer, media and technology companies. The […]

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