Social Media

Getting the Most Out of Instagram Hashtags

Hashtags have carved an interesting path in the world of social media: starting off on Twitter, they never quite took off on Facebook, and have instead become the backbone of Instagram marketing. Just the mere adding of # symbol to your post can turn any word or phrase into a clickable, followable topic, with the […]

Facebook’s Fall and what it means for your business

The Federal Trade Commission is negotiating a multi-billion-dollar penalty for Facebook’s violations of its consent agreement. In the UK, Parliament physically compelled the turnover of secret Facebook documents that show an astonishing disregard for user privacy- and a knowing, intentional effort to violate laws on the use of personal information. The UK has requested that […]

Tips for Getting Instagram Followers and More Likes

There is a lot of noise about how to get free Instagram followers, more likes, more shares, more engagement. A new report from Mention and HubSpot looked at more than 48 million Instagram posts, and it garnered a wealth of tips for your business growth needs. After analysing more than 48 million Instagram posts and […]

Five Low-Budget Marketing Tactics

Five Low-Budget Marketing tactics

A tight marketing budget doesn’t have to stall your marketing ambitions. All you need is a bit of imagination and creativity in your approach. Many business owners without a well-built marketing team aren’t natural marketers – they jump from one marketing tactic to another without assessing their efforts will result in higher sales. If this […]

Google and Amazon feud means no YouTube for subscribers

The metaphorical shootout between Google and Amazon is getting heated up, and it appears consumers may become collateral damage. Recently, Google announced it would be removing YouTube from Amazon FireTV and Echo Show. When Fire and Echo owners went up in arms about the announcement, Google countered by saying the move was a way to […]

PR / Marketing Strategies For Big YouTube Stars

Having millions of followers seems to be a worthwhile goal, especially if you specialize enough to be considered an “influencer” in your market. But what are the secrets to that kind of success on YouTube specifically? Perfect Imperfections John Legend’s popular tune says something like “love all your curves and your edges, all your perfect […]

Social Media PR Problems That Won’t Go Away

Social media PR problems that won’t go away

Social media is fast becoming the ultimate social tie that binds us all together. Nearly everyone uses some form – if not multiple forms – of social media. Because of this near-universal love for this simple way to connect with people near and far, social media can be a great place to build your brand […]

Kesha Speaks Out About Online Bullying

Kesha Speaks Out About Online Bullying

And now for a public service announcement from … Kesha? Yes. The singer, songwriter, and rapper has been at the center of many harsh online “conversations,” and now she’s speaking out about online bullying. At the recent SXSW festival, she took part in a panel discussion on the topic and left no confusion as to […]