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EDITOR’S PICKThis Month’s Featured Blog:
5W Public Relations
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They were founded in 1952 in Chicago by Daniel J. Edelman and are now headed by Richard Edelman. They specialize in six main areas of practice including public affairs, crisis and risk – business and social, consumer marketing, corporate, and digital. Many of their clients fall into five different sectors comprised of technology, health, food and beverage, energy, and financial services. In 2014, they were voted among Glassdoor’s best places to work.
The best time to start a PR campaign is before trouble rears its head. Unfortunately, when a crisis arises, damage control in real-time is virtually impossible. Of course, big crisis can be handled professionally, and the firms below have developed a reputation for doing the impossible when it comes … [Read more...]
Although there are some similarities between mutual funds and hedge funds, knowing and strategizing for these differences is an important pathway toward achieving success. People generally invest in hedge funds to maximize their returns while minimizing or eliminating risk. Hedge fund PR is an … [Read more...]
As is to be expected in a busy industry, today’s headline roundup is full of shifts in staffing and contracts around the public relations world. For image issues stemming from both domestic as well as global professional interactions, public relations firms are constantly making adjustments … [Read more...]
We Company Enlists Edelman in Face of Executive Changes News broke this week that the founder and CEO of We Company, Adam Neumann, has stepped down from his position. This shift comes after a year of tumult for the company, which was founded on the notion of providing co-working spaces to workers … [Read more...]
A Bright Future for PR Public relations firms are elated following the release of a recent report by the Business Research Company saying that sales from the profession are expected to grow at a compound annual growth rate (CAGR) of nearly 10% until 2022. In its report, the company said the PR … [Read more...]
City of Billings Seeking Media Marketing Consultant The City of Billings is soliciting proposals from qualified Consultants to provide development and delivery of a strategic media marketing plan for the Public Works Department, and all Divisions therein. Background: Each of us is touched … [Read more...]
News From 5WPR, Finn Partners, Edelman PR and More… A busy few weeks for the PR industry has kept public relations professionals occupied with staying abreast of the most recent developments. New partnerships create new opportunities, and so with that in mind, many industry leaders are rightly … [Read more...]
On the back of the success of Nike’s Just Do It anniversary campaign, public relations firm Edelman has run the numbers: consumers all over the world would much rather spend their money on brands that take a stand on social issues, rather than brands that avoid controversy. According to … [Read more...]
5W Public Relations Now Repping Selby Jenning Selby Jennings, global recruitment organization, operates under the larger umbrella of Phaidon International and they just signed with 5W PR as their agency of record for public relations efforts. Selby Jennings specializes in recruiting high-performing … [Read more...]
Finn Partners and Pharma Finn Partners has brought their corporate social responsibility and healthcare divisions together to form a new area of specialization … Pharma. Doing good is a good fit for the Big Pharma, they may have had some bad press in recent years, but for decades they have given … [Read more...]