Entertainment PR

Last week, celebrity and lifestyle media were riveted to the ongoing legal disputes between actors Johnny Depp and Amber Heard. Now divorced, the two are in court, each claiming the other was abusive during their short, turbulent marriage. Early in the proceedings, Depp and other witnesses testified that Heard was mentally and physically abusive. Finally, Heard, who initiated all of this by repeatedly accusing Depp of violence, took the stand. Over multiple days of testimony, Heard dismissed any accusations of abuse made against her. While admitting that she had lashed out at Depp, it was only, in her words, to... Read More >

Updating Bingo's image for Generation Z Ask most people what bingo means to them and chances are that they’ll say it’s an old-fashioned game played in cavernous halls and presided over by a caller in a glittery jacket. And, while this undoubtedly used to be the case, times have changed. So, rather than disappearing forever, bingo has been reborn for the 21st century and the new generation who are constantly craving new forms of entertainment. The impetus for this renaissance of bingo culture has, arguably, been the meteoric rise of the game online. From small beginnings, now there are a wide... Read More >

YellowHeart is a made-in-NYC, blockchain ticketing platform powered by distributed ledger technology and built exclusively for the benefit of artists' fans.   Eliminating Scalpers And Getting Fans Good Seats Utilizing Blockchain The primary market is where tickets are sold for the first time with a price set by the event organizer, face value. The secondary market is where tickets are resold, often for a profit. Fans cannot get good seats on the primary market when they go on sale because scalpers steal them all using bots. The ticket industry is composed of a massive secondary market. These middlemen overcharge concert-goers, do not... Read More >

At a time when entertainment journalism is in the firing line for a serious lack of diversity and inclusion, a new coalition has emerged seeking to redefine which agents are allowed to write about Hollywood. Critics Groups for Equality in Media, the newly announced alliance, has a bold aim: to improve the conditions for women, people of color, and LGBTQ journalists covering film and television news. “Unfortunately, there are a lot more headlines about inclusion and diversity than what is still a reality for journalists and critics, which is still a bastion for cis, straight white men,” says John Griffiths,... Read More >

The line between what constitutes a fair, though biased, retelling of history and protecting the reputations of those being portrayed is always being tried and tested, both in legal courts and in the court of public opinion. In most cases, the opinions derived by people are a mixture of pop culture “truth” and actual reality, which is often both more visceral and less linear than good storytelling requires. All of these elements are brought into even starker focus when the history being retold is recent history, and the players are still alive and willing to push back against a narrative,... Read More >

Sounds like a dream assignment for an agency that does travel entertainment and tourism? Maybe DKC PR or BWR or 5WPR? The City is seeking proposals from qualified agencies for professional services to assist with the City’s marketing and advertising program in two distinct areas: media buying and creative/branding services (“Services”).  The Agency selected for media buying will be required to plan, execute and manage all advertising efforts on behalf of the City, including media planning and placement (both digital and traditional), search engine optimization, monthly e-newsletter development and distribution, and other services as required. This Agency will provide strategic... Read More >

When Salma Hayek filmed her new movie “Beatriz at Dinner,” she probably wasn’t expecting a firestorm of political reaction … but that’s not to say the actress is backing down from the pressure. The movie follows a Mexican healer, played by Hayek, who attends a dinner party populated by the rich…and their richer friends. One of those “richer” characters is a real estate developer played by John Lithgow. Many viewers are gleefully making comparisons between Lithgow’s character and President Trump. Meanwhile, some Trump supporters are none too happy with the performance or the portrayal of the character. Now, before we... Read More >

As the adage goes, you build NFL teams through the draft, and you plug holes through free agency. If you’re a team on the verge, but you just need one or two new assets, free agency can mean the difference between a losing season and a playoff run. But, the same team can turn a handful of free agent busts into a bottom-tier losing streak. You only have so much cap room, and you can only stretch your scheme so much to accommodate that incoming superstar. These concerns grow even further when you come up on a light or slim... Read More >

The numbers and statistics are in, and we have the info to share from a study by celebrityintelligence.com on the top celebrity endorsers and influencers during 2016. Number of Brand Contracts The top three influencers as measured by number of contracts with various brands are Hailey Baldwin, Kendall Jenner, and Iris Apfel, with fashion endorsements on social media being the top of the list when it comes to branding. Those fashion names include UGG, Marc Jacobs, and Tommy Hilfiger. Other top influencers by number of contracts include Stephen Curry, Ashley Graham, Gigi and Bella Hadid (sisters), and Emily Ratajkowski. From the... Read More >

Remy Ma is still going after Nicki Minaj, and fans of the singer, rapper, and talent show judge are looking for Minaj to fire back. The Hip Hop beef began when Ma dropped “Shether,” in which the female rapper dumped all over her fellow lady gangsta. Then Ma added another punch with her next single … and Minaj has yet to respond to the diss. And that must be really frustrating for Ma. The tradition of battle rapping and MC feuds is very nearly as old as the style of music itself. That concept owes itself to the very nature... Read More >