The City of Shawnee, KS, requests the submission of proposals from qualified firms to provide research, marketing, design, and implementation services as the City develops a new community brand. The intent is to create a strong “umbrella” brand that expresses the City’s identity. The City is looking for creative, energized, collaborative consultants who have experience […]
Over the past few years, fake news has become a major part of any discourse around the media. Fake news that leads to negative headlines can damage the reputation of a company, bring down its stock price, and set off a PR nightmare. In the corporate world, fake news can act like a suicide bomber. […]
The City of Bethel is seeking proposals from qualified public relations firms (“PR firm”) to improve the effectiveness of the organization’s communications with the public. The City is prepared to pay a professional firm to develop press releases, social media posts, public service announcements, and other appropriate media vehicles for public distribution. The firm should […]
Nowadays kids know what they want, and if they don’t have the money for it themselves, they just ask an adult to buy it for them. More and more decisions by kids are happening in stores. Families shop together in an effort to save and share time , which allows for kids to see and […]
A promotional mix combines different types of promotional tools to promote a brand’s products and services, and to communicate its message to consumers. The ultimate aim, of course, is to support sales and persuade customers to purchase. Similarly, with a promotional mix that includes advertising, sales promotion, and PR, fashion marketing has specific promotional channels. […]
The Naples Airport Authority (NAA) invites the submission of Letters of Interest and Statements of Proposals from all interested and qualified parties with demonstrated expertise in PUBLIC RELATIONS AND MARKETING to provide full service public relations, advertising, communications and media services to assist the NAA with proactive media campaigns, internal and external communications, public involvement […]
Everywhere people turn these days, they can’t seem to get away from Taylor Swift, and that seems to be continuing into 2022. Just in the last three years, she’s managed to release three new albums, Lover, folklore, and evermore, as well as two that she re-released with additional songs, Fearless (Taylor’s Version), and Red (Taylor’s Version). The last one got […]
Virgo PR, a New York PR agency that creates campaigns that delights audiences and attract attention, has been named PR agency of record for Libra Title, a leading title insurance agency in the New York region. Virgo-PR launched a year ago and has exceeded $1 Million in revenues for 2021, with a client list which includes […]
This month, we conducted an interview with ZipoApps co-founder and CEO Gal Avidor. We asked him about the tech market, performance innovations, and the unique technology that makes ZipoApps a company worth watching. Gal, ZipoApps is a rapidly growing player in the field of purchasing, leveraging and optimizing of mobile apps and other digital assets; you have raised […]
