The Winchester-Frederick County Convention and Visitors Bureau (“WFCCVB”) is a joint-funded destination marketing organization (DMO) located in the Northern Shenandoah Valley of Virginia, about 1.5 hours west of Washington DC. It currently receives financial contributions from the City of Winchester and Frederick County, and markets assets from both localities. Its mission is to foster the […]
With mobile devices becoming even more popular in the last few years, so has the mobile commerce industry. Consumers these days can have the ability to browse and make purchases from anywhere, which has increased impulse purchases for many people. However, companies need to think and plan ahead to send out from their mobile commerce […]
Most e-commerce business owners tend to be quite familiar with every marketing channel that’s available to them, but plenty of them tend to overlook how important and valuable email marketing can be. Unlike SEO or social media platforms, email marketing is quite unique because companies are in charge of every step of the buying journey […]
One of the popular terms in the last couple of years online has been the creator economy, which is a movement where creators can build their own ecosystems around communities. More recently, the focal point of this type of movement has become NFTs. These non-fungible tokens have started giving the creators in that creator economy […]
One of the most impactful strategies that companies can utilize to improve their website traffic is conducting regular SEO audits. An average SEO audit can take anywhere between a few hours to six months, depending on what the company is trying to fix and achieve. Since it’s a relatively long process, it’s important for companies […]
Introduction The purpose of this invitation is to obtain the services of a marketing and advertising firm, hereinafter referred to as “Consultant”, to perform a service for the City of Canton Department of Development, hereinafter referred to as the “City”. The City is seeking qualifications and proposals from consultants interested in producing a marketing and […]
May 2, 2022 The Rector and Visitors of the University of Virginia (the “University”) seeks proposals from qualified firms for the School of Continuing and Professional Studies to co-develop, co-build and market one or more online asynchronous noncredit bootcamp(s) that are supplemented with synchronous sessions in data analytics, digital skills and/or other relevant subject areas […]
Recently Mcdonald’s announced that it would be introducing a brand new system in the next year that would be assessing how each of its franchise restaurants is performing. According to the announcement, this new assessment system is meant to help the fast food chain better support its objectives regarding the growth plan. Response After the […]
The public relations industry is quite powerful because it helps individuals and companies of all shapes and sizes improve their public image and reputation. PR agencies and professionals tend to have a large influence on their clients’ messaging and public perception. They are in charge of creating press releases for their clients, sharing stats and […]
