Everywhere people turn these days, they can’t seem to get away from Taylor Swift, and that seems to be continuing into 2022. Just in the last three years, she’s managed to release three new albums, Lover, folklore, and evermore, as well as two that she re-released with additional songs, Fearless (Taylor’s Version), and Red (Taylor’s Version). The last one got […]
Virgo PR, a New York PR agency that creates campaigns that delights audiences and attract attention, has been named PR agency of record for Libra Title, a leading title insurance agency in the New York region. Virgo-PR launched a year ago and has exceeded $1 Million in revenues for 2021, with a client list which includes […]
This month, we conducted an interview with ZipoApps co-founder and CEO Gal Avidor. We asked him about the tech market, performance innovations, and the unique technology that makes ZipoApps a company worth watching. Gal, ZipoApps is a rapidly growing player in the field of purchasing, leveraging and optimizing of mobile apps and other digital assets; you have raised […]
Cook County Health (CCH) provides a wide range of health care services without regard to a patient’s ability to pay. The System operates the John H. Stroger, Jr. Hospital of Cook County, a tertiary, acute care hospital and Provident Hospital of Cook County, a community acute care hospital. The System also operates a network of […]
Brand trust makes a noticeable difference to a business. Brand trust affects sales. It builds loyalty, and can help a business weather any storm. Building brand trust is a crucial part of any marketing strategy. Today, brands are up against a pandemic. With each crisis, brands face new challenges to delivering on the promises they […]
The Maryland Department of Health (MDH or the Department), Office of Family & Community Health Services is issuing this Request for Proposals (RFP) to provide development and design of a print and digital media campaign (including logo and slogan branding) focused on sexual risk reduction education that targets Maryland youth, ages 10-19. The media campaign […]
The Department of Health Chronic Disease Prevention and Health Promotion Division (“CDPHPD”) is requesting comments and feedback on the proposed scope of work and offeror qualifications that could influence and assist in the development of a Request for Quote (“RFQ”) to obtain advertising services to develop a sugar-sweetened beverage (“SSB”) counter-marketing campaign. CDPHPD regularly conducts […]
In the last few years, Google’s team of engineers has focused on natural language processing and developing a better understanding of how content on a page interrelates with it. With the help of neural matching the search engine can understand synonyms, which means with every update, users can use more literary terms for search queries. […]
A company that’s able to proactively incorporate environmental, societal, and cultural values into its operations is utilizing purpose-driven PR. Truly purpose-driven companies can make corporate choices that put their purpose over their profits. Although public relations by itself isn’t purpose-driven, a brand can be, and it can use public relations to improve the world around […]
