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Communications RFP Issued By Invisible Children

2021-11-27 by Jim Crickell

Invisible Children is seeking an experienced and dynamic communications professional or team to oversee the full design, content creation, and production of the organization’s Fiscal Year 2021 Annual Report. Applicants responding to this Request for Proposals (RFP) should have experience in marketing and/or public relations communications, as well as designing and creating high-quality, compelling, and […]

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Public Relations RFP Issued By Morongo Band of Mission Indians

2021-11-27 by Jade Minh

The Morongo Band of Mission Indians (“MBMI”), a federally-recognized sovereign Indian Tribe, is seeking proposals from qualified companies to provide public relations and lobbying services, which attract positive attention to MBMI and its enterprises. MBMI would like to engage a firm or firms who provide public relations, lobbying, marketing, media planning; and provides an overall […]

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Baltimore Metropolitan Council Issues PR RFP

2021-11-26 by Jim Crickell

The Baltimore region averages over 1,900 pedestrian and 400 bicycle crashes each year, resulting in an average of 58 fatalities per year (2015- 2019). In 2019, 61 pedestrians were killed and over 1,800 injured in motor vehicle crashes in the region. Despite the pandemic and the significant drop in volume and vehicle miles traveled in […]

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2021-11-25 by Jim Crickell

Rhode Island Commerce Corporation Seeks Tourism Public Relations and Advertising Agency

The Rhode Island Commerce Corporation (“Corporation”) seeks proposals from qualified firms to provide further development and implementation of the State of Rhode Island’s brand to, among other things, (1) promote tourism and (2) provide general advertising services through public relations efforts, advertising campaigns, social media development and digital services media buying. The results of these […]

Three bad leadership traits that are detrimental to business
2021-11-24 by JamesD

Mitigating Bad Press during a PR Crisis

Syniverse is a critical company in the global telecommunications infrastructure industry. It has been  used by T-Mobile, AT&T, Verizon, and several other telecommunications providers, and is being sued by a handful of US citizens. The company discovered that it had suffered a data breach which started back in 2016 and lasted up until this year. […]

Social Media
2021-11-24 by JamesD

Making an Impact Through Social Media Announcements

Recently, the owner of Tesla and SpaceX, Elon Musk, asked his followers on Twitter whether he should sell 10% of his stock in Tesla, and the majority of them responded with “yes”. What followed the results of that tweet was over a 10% drop in the value of the stock of Tesla during the premarket […]

Editorial planning
2021-11-23 by JamesD

Negative Events and Public Image

Recently, the online stock trading platform Robinhood announced that it was hacked, with between five and seven million email addresses and two million names being leaked, along with some smaller and more specific data from its customers. According to a blog post from the platform, a malicious hacker had successfully socially engineered a customer service […]

Omnichannel
2021-11-23 by Ronn Torossian

Improving Omnichannel Marketing Efforts

Most modern consumers tend to be impulsive in their purchases, which makes them unpredictable.   And with the many  ways that consumers can make purchases, they don’t have to pay a lot of attention in researching a product or a business. They also tend to expect brands to follow them around throughout their buying journey, instead […]

4 marketing tasks you should already be automating
2021-11-23 by Jade Minh

Automating Marketing Tasks for Efficiency

Most marketers these days are very busy people, and although they might know which tasks they need to automate to free up some time, it still takes time to set up the automation process itself. Fortunately, that’s not always the case, and with the multitude of automation tools that are available to marketers these days, […]

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