PR Leaders

Managerial Delegation in the Professional World

The Value of Managerial Delegation in the Professional World

Delegation. It’s a tough topic to broach with professionals who pride themselves on their ability to manage projects and people. Traditionalists preach that “if you want something right, you have to do it yourself,” and while this can be true in certain circumstances, there is more power in proper delegation than some may initially think. […]

How To Find A Great Public Relations Firm

This is a guest interview with Katherine M. Rothman of KMR Communications At its inception, public relations was a tactical operation to crystalize public opinion for Fortune 500 companies, Hollywood studios, celebrities and politicians.  As decades passed and the world became globalized, public relations became a necessary complement to traditional advertising and marketing. Anyone with a […]

Chief Communications Officer Must Have’s

https://everything-pr.com/how-to-manage-company-communications-in-the-lead-up-to-an-ipo/

The role of a Chief Communications Officer, or CCO, is constantly evolving as the digital and communications landscape is also in flux. Being a CCO now covers many aspects of the organization, from public relations to internal communications to branding. As a result, in many organizations, CCOs have taken on a more prominent leadership role. […]

Best Public Relations Practices for Small Businesses

Even without an enormous budget, small businesses can still make a splash with strategic public relations. PR is necessary for the positive reception of any business, so don’t skip this vital step and be sure to hire a professional if this is unchartered territory for you. Public relations is all about the public, or target […]

Head of HYPR, Gil Eyal And Influencer Marketing

Head of HYPR, Gil Eyal Understand Influencer Marketing

Whatever your influencer needs, HYPR has the scoop. As the stubborn wild west of marketing and public relations, social media can be a difficult beast to tame. Enter HYPR: an advertising and public relations service provider transforming the world of influencer marketing by giving clients in-depth insight into the audience demographics of social influencers- and […]

Michael Sitrick: Why Join The Board Of A Penny-Stock Company?

Michael Sitrick everything-pr

Oxis Biotech, a wholly owned subsidiary of Oxis International Inc., is a company listed on the penny-stock market (SYMBOL) – it is currently trading at a $12 million market valuation and has minimal assets or revenues. It also has significant and rising short-term debt that could easily lead to massive dilution. So, it makes no […]

5 reasons Deirdre Breakenridge is a PR pro you need to know

Deirdre Breakenridge

Nobody talks about it, but it’s the most important question to answer when choosing a public relations profession: “Why should I hire them…and not someone else?” Everyone does that math, but few people are direct enough to tell you why they hired Someone Else … and not you. They just go with The Other Guy […]

Brooke Hammerling: Brew PR Party Girl turned PR Princess

Brooke Hammerling everything-pr

Brooke Hammerling founded her PR agency Brew Media Relations in 2005. Brew also happens to be Brooke’s long-time nickname. The CEO of Brew is Dena Cook. Brew PR has offices in Santa Monica (where Dena Cook usually works), San Francisco, and New York City. Who is Brooke Hammerling? Brooke attended Rollins College in Winter Park Florida […]