Bias in AI: Examples of AI Bias & How to Avoid it
As AI becomes more and more ubiquitous in our lives, it’s important to be aware of the biases that can arise from AI models and algorithms. If a machine learning algorithm is trained on...
Category: Technology PR
Best Technology PR Agencies
The Role of Technology PR Firms The technology industry is constantly expanding, with companies creating new technologies or advancing upon existing ones. Technology PR firms play a big role in bringing awareness to these...
The Lack of Online Backups Poses a ‘Real Problem’ for Data Protection
The Veeam Cloud Protection Trends Report 2023 recommends extra measures to ensure data safety, even as the government and other organizations increasingly move to cloud environments to back up their data. The report, released...
The Importance of Storytelling in Tech PR
The technology industry is constantly evolving and producing groundbreaking discoveries. However, effectively marketing these innovations to the wider world can be a challenge. Creating excitement outside the industry is often difficult. While engineers, hobbyists,...
How Energy Tech Has Evolved and Why it Matters
The energy industry is undergoing a significant transformation. This change is driven by changing consumer preferences. The increasing focus on sustainable energy sources and combating climate change are other contributors. Consumers today are looking...
The 3 Emerging Technology Trends Shaping the Travel Industry this year
The travel industry has witnessed significant transformations due to advancements in technology. Technology has revolutionized the way people travel, offering safety, convenience, and reduced touchpoints. Today, we’re seeing an increased appetite for travel amongst...
Virtual Reality Integrations Will Change How You Book Travel
The travel industry is undergoing a transformation with the advent of virtual reality technology. VR headsets have gained popularity as mainstream consumer products. Now, they’re being recognized and explored as powerful marketing tools. They...
How HR Tech Will Change The Modern Workplace
The world is undergoing a period of unprecedented change and upheaval. People are living in a time of significant technological, social, and professional transformations. Amidst these changes, the field of Human Resources (HR) finds...
How to Quickly Communicate a Complicated Tech Process
Introducing a complicated tech product to consumers can be challenging. Often, the product is complex and technical in nature, making it difficult for the average consumer to understand. However, clear and concise communication is...
Subscription Vs Licensing: Which is better for Your SaaS
Software as a service (SaaS) companies have transformed the way businesses use software. Instead of buying and installing software on local machines, SaaS companies offer software applications that are hosted in the cloud and...
