Category: Technology PR

The Growing Importance of Storytelling in Tech PR

The Growing Importance of Storytelling in Tech PR

In the fast-paced world of technology, where innovations emerge daily and complex concepts abound, storytelling has become an essential tool for effective public relations. As consumers grapple with an overwhelming amount of information, tech...

Ten Tips For Performance Marketing

Ten Leading Saas PR Campaigns

Successful PR campaigns for SaaS (Software as a Service) companies often focus on building credibility, showcasing unique value propositions, and engaging with target audiences. Here are ten notable SaaS PR campaigns that exemplify effective...

Strong European Fintech PR Programs

Strong European Fintech PR Programs

Here are 50 notable fintech PR campaigns from Europe, illustrating various methods of engaging with audiences, promoting products, and enhancing brand visibility: These campaigns reflect a range of strategies and highlights from across the...

50 Great Asian Fintech PR Programs

50 Great Asian Fintech PR Programs

Here are 50 notable fintech PR campaigns from Asia, highlighting various approaches to engaging with audiences, promoting products, and boosting brand visibility: These campaigns showcase diverse strategies and innovative approaches in the fintech PR...

75 Leading Notable Adtech Influencers

75 Leading Notable Adtech Influencers

Here’s a list of 75 influential figures in the ad tech industry as of 2024. These individuals are known for their leadership, innovation, and thought leadership in advertising technology: Industry Leaders and Founders Technology...

IT and Technology Influencer Marketers

IT and Technology Influencer Marketers

Even  in the IT and technology space influencer marketing matters – these influencers are  known for their expertise, insights, and impact across various platforms: In the world of influencer marketing, these influencers cover a...

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Ten failed HR Tech PR Programs 

Here are ten HR tech PR programs or initiatives that encountered difficulties or were considered failures, often due to factors such as poor execution, lack of market fit, or inadequate user engagement: These examples highlight various...

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