Closing Date & Time: August 28, 2022 (3:00pm El Salvador Local Time) The U.S. Agency for International Development (USAID) in El Salvador requests the services of a marketing firm to provide various communication products and services for its “De Aquí Soy” campaign, including but not limited to: videos; high-quality photos; social media materials; TV spots; radio spots; infographics; social media designs and logistics; online events; management and expansion of the “De Aquí Soy” Facebook group; expanding network of contributors to the “De Aquí Soy” Facebook group; data and analytics; and organization for fairs or other events. USAID will conduct this... Read More >

Beauty centers and spas are a great way for people to relax after a long day or a stressful period in their life. However, to truly make a beauty center stand out from the crowd, it has to start investing in the right promotional strategies that will reach the target audience and generate more conversions, which in this case, simply means booked appointments. Technology these days gives beauty centers and spas plenty of opportunities to innovate their industries and separate themselves from their competitors, most of whom have started looking pretty similar to each other. Marketing It's quite easy to... Read More >

To find the right efforts to generate positive results for small businesses, companies must utilize the right marketing strategies. There are several effective ones that companies can always rely on to reach their target audiences and get them to convert. Targeting A lot of small businesses tend to make the mistake of creating content for other similar businesses instead of trying to create content for the target audience. For example, if a marketing agency only creates content about how a marketing agency tends to operate, it won't be attracting the target audience. That's why companies have to conduct audience research... Read More >

There are a number of strategies that spas can invest in to promote themselves to the target audience and reach more consumers. Reviews  Both positive and negative reviews can be used as a great source of information for spas because the best way for companies to understand how they're doing is through the eyes of the customers themselves. That means the first thing that any spa needs to do is check the reviews from previous customers. The things that the customers have to say about the business are a great source of information on how to continue business operations. Some... Read More >

As a communication channel, email is one of the best ways for companies to acquire and nurture customers, given the fact that it's over 40 times more effective than social media platforms. That's why companies need to improve their email marketing efforts with the right strategies to generate the best possible results. Value One of the core elements of creating a trusting and profitable relationship with potential customers is giving value back to the target audience. However, for a company to provide its audience with value, it needs to focus on various customer-centric practices that will nurture its target audience... Read More >

Bid Date & Time: 8/18/22 at 8:00am Number: 2023-RFP-427 Phone: 575-646-2916 SPECIFICATIONS/SCOPE OF WORK PURPOSE New Mexico State University (NMSU) is requesting proposals from qualified firms to provide professional media and advertising services for digital campaigns. Successful applicants will support Marketing and Communications with the planning and execution of digital advertising campaigns. SERVICES The following are typical services to be furnished and managed under this contract. Services will be provided on an as-needed basis. Work under this contract will be performed on an individual project basis consisting of individually negotiated orders. Each project will have a specific scope, fee and... Read More >

Aside from verbal cues, companies can rely on visual cues in their marketing efforts to communicate with their customers more effectively and quickly than any words can, in comparison. For instance, everyone is familiar with the popular white logo on a red background from Coca-Cola. They're familiar with the lines of the logo and the attention-grabbing advertising campaigns from the brand around various seasons. This popular brand managed to create a visual identity to stand out from the crowd and make the customers perceive the entirety of the brand much differently and affect the customers emotionally. In fact, one of... Read More >

Response Deadline: 8/10/2022 03:00 PM (CT) The College of Education at the University of Iowa (hereafter, The University / University) is seeking professional assistance in developing, marketing, recruiting and retaining students for selected online certificates and degree programs. In addition, it seeks expert advice on approaches for configuring and delivering online courses and programs using proven best practices. University Background The University of Iowa The University of Iowa is a broad-based public university of international stature. The University has 30,000 students and is recognized for its academic achievement, leadership in research, and its teaching hospital: the University of Iowa Hospitals and... Read More >

It's not always easy for a company to invest in creating the highest quality content that they can, given the fact that most companies are trying also to create as much content as they can to cater to the target audience at every stage of the buying journey. However, by focusing on the quality instead of the quantity of the content a business produces, companies can ensure that they're able to attract the right customers, at the right time, and on the right platforms, instead of trying to shoot in the dark. Time When a potential customer comes across the... Read More >

Proposal due date: August 8, 2022 at 2:00pm Project overview The County of Hennepin, State of Minnesota (“County”) is soliciting proposals to establish a multi-year agency partnership at a not to exceed amount of $3 million for strategic media planning and procurement across various media channels and county program areas. Anticipated countywide campaigns will utilize County, St. 2.1  RFP overview This Request for Proposals ("RFP") is an invitation for Proposers to submit a proposal to the County. It is not to be construed as an official and customary request for bids, but as a means by which the County can... Read More >