The Perils of Influencer Marketing: When Campaigns Go Awry
Explore key influencer marketing failures and learn valuable lessons from major campaign disasters, from Fyre Festival to Pepsi’s controversial ad and recent scandals
07/18/2025
Explore key influencer marketing failures and learn valuable lessons from major campaign disasters, from Fyre Festival to Pepsi’s controversial ad and recent scandals
Learn how small brands leverage influencer partnerships to boost reach and sales, with case studies from Nerdy Nuts, Warby Parker, Glossier and other success stories
Learn how brands can effectively and responsibly market to kids on TikTok, balancing engagement opportunities with ethical considerations and privacy protection
Learn how healthcare digital marketing strategies help providers connect with empowered patients through content, SEO, social media, and personalized patient engagement
Learn how small fintech brands leverage content marketing, influencers, gamification & AR to redefine financial marketing strategies and compete with industry giants
Analysis of beauty brands’ digital marketing failures including social media controversies, cultural insensitivity and influencer missteps in recent campaigns
Learn how top beauty brands use digital marketing strategies, from influencer partnerships to AR technology, to engage customers and drive sales success
Learn effective SaaS digital marketing strategies from top companies. Expert tips for growth, engagement, and customer acquisition in the competitive software industry.
Learn how video game marketing campaigns succeed through surprise launches, influencer partnerships, emotional storytelling & innovative strategies that engage players
Learn how hospitality brands can leverage digital marketing to boost visibility and drive growth, from SEO and social media to influencer partnerships and content strategy.
