Industry Leaders
PR Legend Harold Burson Passed Away
According to Catherine Sullivan, a spokeswoman for Burson Cohn & Wolfe, the cause of death was a complication from a fall.
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Burson Marsteller
PR News
Observer’s PR Power 50 Firms for 2016 and Insights for the Future
At the bottom of this article is a chart created from the list of 2016's Top U.S.
Insights & Strategy
The Changes Free Media Brings to PR
The dawn of the Internet likely signaled the beginning of dusk for traditional journalism.
Insights & Strategy
WPP’s PR Firm History: Burson Marsteller, Hill & Knowlton, Cohn & Wolfe & More
WPP is the world's largest communications services group with 3,000 offices in 111 countries and employing over 170,000 people.
Public Relations
Burson-Marsteller: A PR Star in the Middle East
The Prime Minister hopes to use their help improving his image overseas.
Crisis Communications
The NFL's Crisis Communications Operating Frame
The operating frame inside which every active NFL crisis now plays out. Speed of disclosure beats completeness. Family-centric framing protects the institution. Player-driven narratives compound faster than league-driven narratives. Discipline transparency stabilizes the gambling story. And what the league still gets wrong.
PR News
Former Publicis & Burson-Marsteller Senior Staffer In Police Custody In China
Is United Kingdom based hedge fund, Man Group's China Chair, Li Yigei helping in Police Investigation?.
Editorial
Palestinian Public Relations Companies
When you are looking for a PR company in Palestine, there are a few that stand out above the rest.
PR News
Hitler's American PR Firm
In 1933, Carl Byoir & Associates took a contract to represent Nazi Germany in America. Inside the deal, the congressional hearings, and the legacy.
PR News
Ebola Hospital in America & Muslim Brotherhood Share A PR Agency
Texas Health Presbyterian Hospital who has recently apologized for how they handled Ebola has hired Burson-Marsteller.