
The BP Oil Spill: A Public Relations Disaster and Its Legal Fallout
Learn how BP’s mishandling of public relations during the 2010 Deepwater Horizon oil spill worsened their legal troubles and led to lasting reputational damage.
Learn how BP’s mishandling of public relations during the 2010 Deepwater Horizon oil spill worsened their legal troubles and led to lasting reputational damage.
Learn how collectible PR drives brand storytelling through scarcity and exclusivity, from NFTs to rare vinyl records. Tips on building hype and community in collectible markets.
Learn how Dove transformed consumer engagement through authentic digital campaigns and viral content focused on real beauty and body positivity in CPG marketing
Learn how successful collectible brands use PR strategies to build hype, engage communities and drive demand through storytelling and exclusivity in this comprehensive guide
Learn how Patagonia and Allbirds use consumer PR to build trust and community while promoting eco-friendly values, turning conscious consumers into loyal brand advocates
Learn from real fintech marketing failures and how to avoid common pitfalls in digital campaigns. Get insights on targeting, user experience and building customer trust.
Learn how brands can effectively use influencer marketing to reach teens through authentic content, micro-influencers & social engagement strategies
Learn how quantum computing marketing shifts from hype to practical solutions, making complex tech accessible while addressing ethical concerns & industry applications
Learn how small SaaS companies can leverage PR strategies to build brand awareness, establish credibility and drive growth through storytelling and media relations
Learn how digital technology transforms legal PR with new strategies in social media, content marketing and online reputation management for modern law firms