University PR

University of Arizona Seeks Marketing Agency

2016-06-18 by Richard D. Pace
airzona university public relations

The University of Arizona Health Sciences Asthma and Airways Disease Research Center is looking for a marketing & advertising agency. From these vantage points, the UA Health Sciences reaches across the state of Arizona and the greater Southwest to provide cutting-edge health education, research, patient care and community outreach services. A major economic engine, the UA Health Sciences employs almost 5,000 people, has nearly 1,000 faculty members and garners more than $126 million in research grants and contracts annually. Services to include: Develop a brand platform for the NHLBI-funded Prevention of Pediatric Asthma network. Review the brand identity including naming,... Read More >

Wisconsin Schools Publicity RFP

2016-06-05 by Richard D. Pace
Back to School everything-pr

The East Central WI Regional Planning Commission (ECWRPC) has issued a public relations RFP to develop marketing materials to enhance the Regional Safe Routes to School Program. The Safe Routes to School (SRTS) Program focuses on teaching children bike and pedestrian safety along with healthy lifestyles. It promotes children (Kindergarten through 8th grade) to walk and bike to school and also looks to improve the air quality at and around schools, reduce the traffic congestion at and around school, increase community involvement and have intergovernmental cooperation through a number of departments including planning, the police department, the school district, local... Read More >

Drake University Students Make Plans to Turn Manning into a Popular Destination

2016-05-24 by Aaron Sarno
drake university public relations

Though many colleges now offer public relations courses and majors, PR as a field requires more professional experience than what’s taught in school for the best results. Internships represent an important part of the PR student’s education and bring lasting results if companies key into the skills students have acquired. Boosting Manning This is Manning’s goal. They are a small city in Iowa hoping to make the news for good reasons this year. The city wants to attract new employees and become a popular destination for tourists vacationing away from the hustle and bustle of urban life. Drake University students... Read More >

U of Iowa Journalism school Adds PR & Strategic Communications classes

2016-05-19 by Archie Obrien

The School of Journalism and Mass Communication at the University of Iowa is seeing more interest in strategic planning and public relations type courses and less interest in their true journalism ones. Because this is the case, the school started adding more of the classes their students want, taking the direction from them. Some of the courses they’ve added recently or have plans to add in the near future include content marketing, digital branding, social media marketing, brand development, several strategic communication campaigns – one focusing on public advocacy, as well as other areas, with one of them an upper-level... Read More >

Wayne State University Wants To Hire A Public Relations Firm

2016-05-18 by Jason Tannahill

Wayne State University, founded in 1868, is committed to preparing its students to excel in a fast-paced and interconnected global society.  They are seeking a PR agency for their University. It combines the academic excellence of a major research university with the practical experiences of an institution whose history, location and diversity make it a microcosm of the world students will enter when they graduate.  The University is classified by the Carnegie Foundation for the Advancement of Teaching as RU/VH (Research University, Very High research activity), a distinction held by only 2.3 percent of institutions of higher education in the... Read More >

PR pitfalls when education and PC don’t mix

2016-04-27 by Aaron Sarno
Social Media Education

A Maryland high school student followed the instructions on his English assignment to the letter…but it caused major social upheaval at his school. Soon, parents, teachers, and students were all offended, and various sides were demanding various action. Here’s what happened: Students in an English class were asked to mimic satirist Jonathan Swift’s famous essay, “A Modest Proposal.” Now, to set the stage, Swift’s work satirically suggested passages included the boiling and eating of poor children in order to rid rich people of the obligation of caring for the poor. This, of course, was certainly not meant to be taken... Read More >

PR Firm Sought For U. Of Texas Cancer Center

2016-04-13 by Aaron Sarno
University of Texas MD Anderson Cancer Center

The University of Texas MD Anderson Cancer Center (“MD Anderson”) seeks an expanded national presence in top-tier news media outlets. These efforts already are part of an ambitious public and media relations program designed to bring greater attention to MD Anderson‘s outstanding programs in patient care, research, education and prevention, as well as manage and enhance the institution’s reputation. Fulfillment of MD Anderson's mission to end cancer depends in large part on the institution's success in educating the public about progress and new developments in cancer research, prevention, treatment and survivorship. Media visibility is a key element in the process... Read More >

Trump University: Does it Really Matter?

2016-03-14 by Jason Tannahill
Trump University

The Internet has unleashed a torrent of alternative education options for would-be students of all stripes. Just about anything you want to know has been packaged and sold as the best thing in education since chalkboards. But, even as alternatives to brick and mortar educational opportunities become more popular, many are beginning to see the dark side of ‘net ed. In the past, expensive for-profit private colleges have taken the brunt of the negative PR, but now there’s a new standard for educational shell games: Trump University. But does the Donald’s real estate program deserve the negative attacks being hurled... Read More >

Who Is Best Social Media Firm For Education Non-Profit? – SEMI Foundation RFP

2016-03-10 by Aaron Sarno
SEMI Foundation website

The SEMI Foundation is a 501(c)(3) nonprofit charitable organization founded in 2001 to support education and career awareness in the electronics and high-tech fields through career exploration programs and scholarships. SEMI High Tech U for high school students and SEMI High Tech U Teacher Edition are SEMI Foundation’s flagship programs. SEMI Foundation is looking for a social media agency with a proven understanding of STEM, education, and high-tech stakeholders. Objectives include to: Build the Foundation’s credibility as a reliable source of information and quality programs relating to high-tech, electronics, semiconductor and STEM education tracks Establish the Foundation as an entity... Read More >

Marketing Agency Needed for Rockland Community College

2016-03-04 by Jason Tannahill
Rockland Community College

Rockland Community College (RCC) has issued an RFP for developing, building, and implementing a marketing and awareness campaign for a new campus- and community-wide program. In January 2016, RCC was awarded a one of three grants through the SUNY Community College Community Schools program intended to improve student outcomes by utilizing community college facilities to serve as hubs that would- among other services- provide: Child care and elder care services Transportation Health care services Family and/or employment counseling Legal aid Over the course of the grant period, RCC will develop a scalable model that identifies the key strategies, interventions, and... Read More >

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