Crisis Communications
Ackman vs Sard Verbinnen: The 2015 Valeant PR Dispute
Bill Ackman told investors in October 2015 that Valeant underinvested in communications and criticized its PR firm, Sard Verbinnen. Here is what happened.
EPR Editorial Team
EPR
everything-pr.com/crisis-prCrisis PR Articles & Case Studies
Crisis PR articles, case studies and research.
Browse crisis PR articles, case studies and research on crisis response, issues management and reputation recovery. For definitions and practical frameworks, start with the Crisis PR & Crisis Communications guide linked below.
Latest Coverage
What's new in EPR Crisis PR Articles & Case Studies
Crisis Communications
Insider Threat Communications: The OpenAI Statement
Oct 14, 2026
Crisis Communications
Multi-Brand Crisis Communication: Ahold and TFG London
Oct 14, 2026
Crisis Communications
Layoff Announcement Lessons From the Airtable Post
Oct 14, 2026
Crisis Communications
Franchise Crisis Recovery: What Domino's and Subway Did
Oct 14, 2026
Crisis Communications
Melissa Nathan Smear Sites: What the Filings Allege
Oct 13, 2026
Full Archive
All articles in EPR Crisis PR Articles & Case Studies
340 articles
Crisis Communications
Millie Moon Diaper Lawsuit: What Zuru Said and Skipped
Millie Moon diaper lawsuit alleges leaks and skin reactions. See what the filing says, how Zuru responded and what parents expect from a premium baby brand.
Crisis Communications
Nissan 2010 Recall: How It Was Announced and Explained
Nissan recall of 539,864 vehicles in March 2010 covered brake pedal pins and fuel gauges. See the numbers, the wording used and the communications lessons.
Crisis Communications
Dianna Russini Hires Melissa Nathan: Comeback Test
Page Six reports Dianna Russini hired crisis publicist Melissa Nathan before a media comeback. The sequence, what The Athletic found, and the risks of the hire.
Crisis Communications
Kahf Football Meme Apology and Malaysia Boycott Timeline
Kahf deleted a football meme and apologized after Malaysians called for a boycott. See the timeline, celebrity reactions and what regional brands should do.
Crisis Communications
GIVA Ad Backlash: Six Weeks Later, Sanon Still Answers
GIVA withdrew its Kriti Sanon Raksha Bandhan ad on Aug. 26, 2026. Six weeks later Sanon was still answering for it. A timeline, what the statement left out, and what brands and talent should agree first.
Crisis Communications
True Food Kitchen Bankruptcy: Oprah's Role Explained
True Food Kitchen filed Chapter 11 on Oct. 4, 2026, closing 12 restaurants and keeping 34 open. The facts, the company's explanation, its statement on Oprah Winfrey's role, and what brands should prepare before a filing.
Crisis Communications
Ford Public Relations: Pinto to the Mulally Turnaround
Ford public relations from the Pinto scandal and Firestone tire crisis to the Mulally bailout refusal, with sourced lessons for crisis and leadership communications.
Crisis Communications
Converse Ad Backlash: What 15 Days Online Revealed
Converse removed a Chuck 70 X image 15 days after posting it. A timeline of the apology, what it left unexplained, and four checks brands can run before posting campaign images.
Crisis Communications
Wendy's Chili Finger Hoax: A Crisis Comms Case Study
How a planted fingertip in a bowl of chili cost Wendy's 2.5 million dollars in sales, and how the chain's calm, fact-first response became a textbook false claim defense.
The Guide
Inside EPR Crisis PR Articles & Case Studies: market, players, and the questions we get asked
By EPR Editorial Team·Industry briefing
Start here: Crisis PR & Crisis Communications: the complete guide. Read the guide for definitions, preparation, response and recovery frameworks, then explore the latest articles and case studies in this category.
Browse crisis PR coverage
This category brings together Everything-PR articles, case studies and research on crisis response, product recalls, data breaches, executive misconduct, litigation-related communications and reputation recovery.
Explore related coverage
Consumer brand crisis communications: Bud Light, Stanley and Tarte · Pepsi Kendall Jenner ad case study · Corporate Crisis Citation Share Index
Related topics
Cybersecurity · Reputation management · Litigation PR · Public affairs · Investor relations
Frequently Asked Questions
What can I find in this category?▾
Crisis PR reporting, case studies and research covering response, issues management and reputation recovery.
Where should I start learning about crisis PR?▾
Read the Crisis PR & Crisis Communications guide at everything-pr.com/communication-crisis-pr for definitions and preparation, response and recovery frameworks.