Crisis PR

Customer Loyalty by Generations

“Trust is earned, respect is given, and loyalty is demonstrated” is the first half of a quote by Ziad Abdelnour, Lebanese-born American financier. For many brands, customer loyalty can make a tremendous difference is how and whether that person’s friends and family follow the lead. But a survey in … [Read more...]

Managing a Brand Crisis

Between online misinformation, misleading advertisements, and social media trolls, today’s crisis management planners have to be prepared for any type of emerging disaster. Whether that’s on a familiar front or a new and unexpected one, the best way of managing a crisis is with a solid … [Read more...]

TP Manufacturers Respond to Consumer Complaints

TP Manufacturers Respond to Consumer Complaints There are a lot of things missing from grocery and big box store shelves, but nothing has become more emblematic of the COVID-19 crisis than shelves without toilet paper. Panic buying caused sales of toilet paper to more than double what they were … [Read more...]

China’s Handling of its PR Crisis

China’s Handling of its PR Crisis China, the most populated country in the world has been experiencing a backlash from some western countries over its handling of the COVID-19 pandemic. There has been a lack of trust with the official numbers that have come out of the country, and there has also … [Read more...]

Tapping a Crisis Management Firm in Times of Need

Tapping a Crisis Management Firm in Times of Need If a company is facing a serious problem that is threatening its reputation as well as many important relationships, it means it’s time for that company to get in touch with a crisis management firm.  A number of situations are valid reasons … [Read more...]

CRISIS COMMUNICATION PLAN & PLAN

CRISIS COMMUNICATION PLAN & PLAN & PLAN In an earlier article, we discussed how to begin drafting a plan by identifying the primary and secondary spokespersons. Here is a presentation of the next steps. The top topics to focus on were identified earlier and the plan should center … [Read more...]

Post 9/11

Post 9/11 September 11, 2001 is a day most in generation Z and any older generations will never forget.   A drone attack on the world’s largest oil refinery in Saudi Arabia just a few days after this year’s 9/11 memorial punctuated the possibility of even more crises to come. What … [Read more...]

The Golden Rules of PR Crisis Management

The Golden Rules of PR Crisis Management At some point, no matter the industry, your business is almost guaranteed to have to face some sort of a public relations crisis. At the same time, your crisis management plan can be the difference between a hugely beneficial image boost, or a major blow … [Read more...]