Buyer Persona Basics
A buyer persona is a fictional representation of a company’s ideal customer. It is based on real data and research about the customer segments a business serves. Understanding buyer personas helps companies to create...
Tagged: marketing
Brands, BeReal and Effective Marketing
With over 50 million downloads and other platforms now replicating similar features, the popular photo sharing application, BeReal has had quite an impactful year, especially with younger generations. However, unlike other social media channels,...
Social Media Automation
Businesses are always looking for different ways to generate more leads and increase their subscribers. There are many ways that companies can go about achieving those goals, however, one of the most effective ones...
What is Public Relations Marketing?
Marketing is all about creating, communicating, and distributing content that’s going to attract an audience to a business to the point where they end up making a purchasing decision with that business. Public relations,...
Benefits of Marketing Investments
There are many things that companies can get from investing in marketing efforts. From being able to reach the customers that they want to market to, to knowing what they need to create solutions...
Tips for contest marketing
Contests have been around for quite some time but they have been modified with the rise of social media platforms. They not only help to increase the number of people who interact with a...
Marketing strategies for TV shows
A successful TV show requires talented artists and interesting scenarios. It also requires a marketing campaign that can help it to stand out and draw the attention of the public. Marketing a TV show...
SEO meta tags to improve SEO
Meta tags are components of HTML tags that describe the content of a page to search engines. They tell the search engines about the content of a page and the point of contact for...
Marketing strategies for pizza
Pizza marketing can be simple. The problem is that there are a lot of pizza restaurants. Compared to other cuisine types, pizzerias tend to face a lot of competition. With every restaurant claiming to...
UX tips that drive sales
The customer journey on the website of a company is very important. If a company wants loyal customers, it needs to optimize its UX. User experience or UX includes all aspects of an end...
