Most of us recognize those familiar words from marriage ceremonies we’ve witnessed over the years or even been a part of. That phrase more recently is one being taken up by community activists and directed at corporate leaders. Until a few years ago, brands that took stands were viewed negatively and there was no upside. […]
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Founded in 1986, Lansons Intermarket has a client roster including a diverse clientele of firms around the globe. The firm’s recent rebranding follows its acquisition by leading reputation management firm Lansons. Based in New York, the strategic communications firm’s rebranding heralds a new phase of transatlantic partnerships with UK-based Lansons. The leading public relations and marketing […]
M&P Сommunications, a leading PR agency in Ukraine has gathered data from the latest research of Research & Branding Group below to help companies figure out which communication channel will be effective on the Ukrainian market. If you do business in the Ukrainian market, or consider it as potentially attractive, it is important to know and understand what […]
In the wake of the – let’s call it “enthusiastic preparation” – related to the coronavirus spreading across the globe, specific medial and safety items have been selling at much higher rates than usual. Wipes, cleaners, masks, and other related sanitary and sanitizing products have been flying off store shelves. Big box retailers and larger […]
Every day on social media, there are memes, articles, and “takes” on what to do, feel, and think about the coronavirus. Some are played for laughs, others purport to be authoritative, and many fall somewhere on a spectrum between those descriptions. This reality, on its face, telegraphs a challenge the traditional media faces when covering […]
David Bentley Named New CEO at Porter Novelli After being vacant since mid-December, the top spot at Porter Novelli has been filled by David Bentley, former Vice President of Digital at McKinsey & Company. In announcing his selection, the PR firm said the appointment was immediate and that Bentley would continue to assist clients to […]
Developments in the PR space impact the industry in different ways. Here are some notable developments recently: Carmichael Lynch Relate gets Sunbrella’s nod Carmichael Lynch Relate got the nod to become Sunbrella’s agency of record. The decision was reached based on the agency’s reputation in creativity, its extensive knowledge, and strong relationships with key players […]
When David Bednar, prophet, seer, revelator and former president of Brigham Young University-Idaho said “people of integrity and honesty not only practice what they preach, they are what they teach,” little did he know then that it would be synonymous with Bospar, the popular boutique agency that has taken the tech PR world by storm […]
French/West/Vaughan acquires CGPR The outdoor lifestyle PR agency CGPR was recently acquired by one of the country’s biggest independent PR, advertising and digital marketing agencies, French/West/Vaughan. The founder of CGPR, Chris Goddard said that she was excited about this new business move. Meanwhile, the agency has been around for over 25 years and has been […]
Some Public Relations news from around the industry: Karen Strauss Joins M Booth Karen Strauss has joined M Booth Health as the chief strategy and innovation officer, a position that will have her leading the company’s strategic and creative planning function. In this new position, she will also be developing new products and services for […]